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Research
2004 Hispanic Business 500
Hispanic Purchasing Power Surges to $700 Billion The Hispanic New York Designated Market Area |
HeadlinesHispanic Business Leaders Cautiously Hopeful for Second TermAs George W. Bush enters his second presidential term, Hispanic business leaders are cautiously hopeful he will tackle a growing range of business issues.Will Cabinet Diversity Make Any Difference?If the U.S. Senate gives President Bush the secretary of State and attorney general he wants in Condoleezza Rice and Alberto Gonzales, this Republican opponent of affirmative action will have assembled an impressive record of diversity among his top officials.Latin America Feels Neglected by Bush Administration, Analysts SayNot yet a month in office, President Bush looked south four years ago to Latin America and pronounced only "opportunities and potential" ahead.Hemispheric Trade Zone StumblesPresident Bush returned to the US after a long weekend of talks in Latin America But one subject he skirted was the plan for a Free Trade Area of the Americas (FTAA), once a chief ambition of his administration.Perez to Succeed Knight as Leader of NikeThe man who co-founded Nike 32 years ago said late Thursday that he would step down as president and CEO. Replacing Knight is William Perez, 57, a 34-year veteran of privately held S.C. Johnson & Son.Exposito Steps Down From BravoDaisy Exposito, Chairman and CEO of The Bravo Group is stepping down after 23 years. Parent company Young & Rubicam Brands subsequently announced the appointment of Gary Bassell, formerly of La Comunidad, as Exposito's replacement.Toy-makers Make Pitch to U.S. Hispanic MarketWith the population of Hispanic kids younger than 9 expected to outpace non-Hispanics by 23 percent by 2010, toy makers are taking aim at the Hispanic market.Salsa Outselling Ketchup? Marketing to Hispanics Is HotAccording to speakers on a panel at last month's Wharton Marketing Conference, despite its promise, Hispanics as a buying bloc pose a number of challenges, including segmentation by national origin and varying levels of acculturation.Top 10 Hot ListWho's who in the world of Latin movers and shakers? This week, the top 10 has a broad variety with notables from politics, fashion, and music...From the current issue of Hispanic Business Magazine...
Footprint of the Financial GiantsGlobal conglomerates from Spain, Puerto Rico, and the United States are expanding their reach with an eye toward the Hispanic market.New Day, Old ChallengesThe USHCC emerges from two years of turmoil with a fresh leadership team and familiar goals.
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