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HeadlinesKnorr's Latin FlavorA longtime marketer to Hispanics, Knorr has recently begun reaching out to younger, more acculturated Latinos.Minority Firms Hope Boston Convention Will Deliver ContractsMinority business owners hope a better job is done by the Democrats in managing expectations and realities in doing business with Boston's black and Latino entrepreneurs.North Carolina County Seeks Out Minority FirmsGreensboro and Guilford County governments are taking extra steps to make sure minority- and women-owned businesses are applying for county contracts.Bush Visits Key Southern StatesAt the heart of Bush's economic message Friday was a plan to increase minority home ownership.Monrovia, Calif., Start-Up Telecom Firm Targets Spanish-Speaking CustomersWhen Ruben Garcia and Alberto Lemus co-founded Telscape Communications four years ago, the two former Pacific Bell managers knew the venture would need to come up with new ideas so it could succeed in to persuading people to abandon long-established brands.Hispanic Groups Analyze Latino VotingThe study, "Mobilizing the Latino Vote," presented by the National Council of La Raza, estimates that 7.85 million of the 9.8 million Hispanics who are eligible to vote will go to the polls in November.Twin Cities to Host Hispanic Marketing ConferenceThe 8th Annual Hispanic Marketing Midwest Conference will be hosted in St. Paul on April 14, 2004.Hispanics and the Bottom RungYou may be excused if you assumed African Americans and Hispanics are in the same economic boat. Though the two groups are still allied in the struggle against economic injustice, the latter have become employer favorites.Minority Businesses Urge Rescue of Chicago Set-AsidesA task force charged with restructuring the City of Chicago's set-aside program for minority- and women-owned construction firms got an earful of complaints and suggestions at a public hearing Tuesday.CAMPAIGN 2004: Kerry Says Bush is Soft on ChavezPresumed Democratic presidential nominee John Kerry is accusing the White House of failing to promote democratic reforms in Venezuela.From the current issue of Hispanic Business Magazine...
Immigration ReformU.S. immigration policy has re-entered the national spotlight and could emerge as a key election issue later this year as Congress begins taking steps toward crafting legislation that would represent the most significant reforms to the policy in two decades.Loan StarsFrom micro-loans to SBA programs, banks are slowly waking up to the possibilities of the Hispanic market.
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