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The Informant, Volume 4, Issue #54 -- Friday, January 23, 2004


Staples' New Sales Tactics Succeed in Helping Small Businesses

While Staples Inc., Office Depot Inc. and OfficeMax Inc. worked as feverishly as other retailers to sell holiday gifts in December, more of their energy now is devoted to finding new ways to make themselves indispensable year-round to small-business owners and institutions such as schools.

Center Offers Help with Loans

Looking for money to jump-start the business? A business center is offering free information sessions in Richmond about small-business loans for up to $15,000 for women, minorities, veterans and businesspeople in rural areas.

SBA Reopens 7(a) Loan Program

The U.S. Small Business Administration said Wednesday it will resume making loans through its most popular program.

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Many Hispanics Left Out As Health Costs Climb

About one in three Latinos in the United States lacks such insurance - the highest rate of any racial and ethnic group. Insurance companies, mindful of the expected growth in the Latino population, are beginning to take notice.

Some Minority Business Owners Feel Slighted by Super Bowl Contracts

For dozens of minority- and women-owned businesses working with the NFL's Emerging Business Program, the memories of Super Bowl XXXVIII should be fond ones. Thus far, the NFL, its contractors and the Super Bowl's host committee have contracted to spend more than $1.8 million with 90 Houston-area firms.

National Group to Audit Firms on Minority Contracts

A group of minority business associations have created a nonprofit organization that will audit how corporations deal with minorities and will give consumers advice about what to buy.

Impacto Is on Its Way to Latino Homes

The Daily News' parent, MediaNews Group, has announced that on Saturday it will launch IMPACTO USA, the Los Angeles area's largest weekend home-delivered, Spanish-language newspaper.

Pooling Talents Gets Job Done

What do you do when your business hits a slow patch? Or when a juicy contract requires expertise your firm lacks? Many small-business owners confront such scenarios almost weekly.

TELEVISION: MTV to Expand Brands in Latin America

Miami Beach-based MTV Networks Latin America announced an ambitious expansion plan Monday with the launch of music channel VH1 and digital channels in the region while beefing up branded products and syndicated sales.

OPINION: Is Amnesty the Suicide of the GOP?

The amnesty plan has deeply offended and alienated most conservatives and Republicans and may not go anywhere anyway, but one thing it will not do is win Hispanics for Bush.

Various Certifications Available for Women-Owned Businesses

Catherine Simpson, executive director of the Fort Worth Women's Business Center, says minority- and women-owned businesses can pursue several different certifications depending on their target market.

State Wine Industry has Eye on Hispanics

The California wine industry is taking a belated look at a target population within the nation's borders: Hispanics.

ADVERTISING: Industry Anticipates a Banner Year in 2004

Spanish-language TV advertising will far outpace the pack, sprinting ahead by 15.7 percent, said George Shabbab, vice president of strategy and planning for New York research firm TNS Media Intelligence/CMR.

From the current issue of Hispanic Business Magazine...

Hispanic Business Magazine

A Melting Pot with Flavor

Convergence of the Hispanic population with mainstream U.S. culture has created a unique, dynamic market for the 21st century.

A Bicultural Bias

Research shows Hispanics succeed in mainstream U.S. society on their own terms.


Marketing to U.S. Hispanics & Latin America

Monday, January 26, 2004
Roney Palace Beach Resort -- Miami Beach, FL

4th Latin Media, IT and Telecommunications Conference

Friday, January 30, 2004
Tischman Auditorium at the New School, New York City

Remember the Alamo on PBS

Monday, February 2, 2004

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