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Wednesday, October 9, 2002

Volume 3, Issue 30

Hispanic Business Magazine

In the news this week...

Event Announcement
Proven Marketing Strategies that Resonate with U.S. Hispanic Communities, Nov. 19-21, 2002: Attend the industry's leading hispanic marketing event...plus, as a subscriber to Hispanic Business, you'll receive a $300 discount (be sure to mention Hispanic Business when registering).

Federal Government to Boost Efforts to Help Minority and Female Entrepreneurs
The U.S. Department of Commerce will step up its efforts to help minority and female entrepreneurs in the mid-Atlantic area by becoming the lead sponsor of the Emerging Business Forum, a three-day conference scheduled for Oct. 20-22 in Fairfax County, Virginia.

Bush Outreach to Hispanics is Paying Off
President George W. Bush's appeal has worked, making him far more popular among Hispanic voters than the overall Republican Party, according to a new nonpartisan poll released Thursday. The poll, done by the Pew Hispanic Center and the Kaiser Family Foundation, also showed that Hispanics still identify themselves as Democrats by a 2-1 margin.

Interep And Spanish Broadcasting System's "Power Of Hispanic Radio"
Interep and Spanish Broadcasting System hosted the 1st "Power of Hispanic Radio" symposium Sunday at the Grand Hyatt Hotel in New York City. The event brought together top brand decision-makers and leading authorities on the U.S. Hispanic market to discuss radio's key role in multi-cultural marketing.

A New Standard in Hispanic Internet Audience Measurement
comScore Networks, Inc., the standard in Internet behavioral measurement, today announced the launch of a revolutionary Hispanic audience measurement service, which accurately reports the online surfing and buying behavior of the fast-growing online Hispanic population.

New Telecommunications Services Customized for Hispanic Consumers
The new offerings, which are priced between 10 and 45 percent less than competitive services, reinforce Vycera's goal to deliver economical, value-added telecom services to the underserved Hispanic market.

NEA’s Read Across America Releases Hispanic Book List
In honor of Hispanic Heritage Month, the National Education Association’s (NEA) Read Across America literacy campaign has released a bilingual reading list of titles appropriate for K-12 students. VIEW THE LIST

U.S. Chamber, SBA Announce Ohio Matchmaking Event
The United States Chamber of Commerce and the U.S. Small Business Administration tapped Cleveland, Ohio, as the site of the first of 15 nationwide, small business matchmaking conferences, on October 9-10.

Thriving Demand for Latino Food Products Compels First-Ever Tradeshow
Hundreds of food, beverage and related products' companies are gearing up for "EXPO COMIDA LATINA, the Hispanic Food and Beverage Show," to be held at the Los Angeles Convention Center November 3-5, 2002.

Daniel Villanueva, Jack Kemp to Join USA Broadband Board of Directors
Kemp and Villanueva will also join the successor board of USA Broadband and Las Americas Broadband, Inc. (OTC Bulletin Board: LABN), which are merging. LABN and its Mexican partner, Cable California SA de CV, are constructing and operating a greenfield broadband cable network in Tijuana, Mexico.

The Changing Face of the Hispanic Electorate
The Hispanic electorate is emerging as a distinct presence on the political landscape, demonstrating broad but shallow party loyalty and a mixture of ideological beliefs and policy positions that defies easy categorization.

National University Center for Entrepreneurship to Host Small Business Development Seminar
National University's Center for Entrepreneurship is hosting a two-day small business development seminar for new and existing businesses on Friday and Saturday, October 18 and 19, at the Spectrum Academic Center in Kearny Mesa.

Feds Stiff New York on 9/11 Loans
The bottom line: In the five boroughs, 54 percent of business loan applicants who claimed terror-related financial hardships got approval from the SBA. By contrast, more than 30 states—and at least five U.S. territories—had approval rates of 58 percent.

From the current issue of

Hispanic Business magazine

Corner Office: Less Talk, More Action Needed
Federal officials may reiterate their confidence in the recovery of our economy, but what is being done to accomplish that end?

100 Most Influential Hispanics®
As the number of Hispanic U.S. citizens continues to rapidly grow - nearly surpassing blacks as the largest minority group - it's no surprise that several Hispanic individuals are achieving presence in positions of power. In the Hispanic Business 100 Most Influential Hispanics® list, we recognize the who's who of Hispanic leaders in the areas of government, business, entertainment and more.

Visit our other sites!

HBEvents.com provides the most up-to-date information on Hispanic Business Inc. educational services and events, including the Hispanic Business Magazine Entrepreneur of the Year.

HispanTelligence.com contains quantitative data and a qualitative analysis on the U.S. Hispanic market. It allows researchers and business planners to access data on the Hispanic market.

HireDiversity.com, the recruiting branch of the family, offers an efficient place for minority job-seekers and diversity-minded employers to meet. The site also offers an array of diversity news.

SuperOnda.com is the site of the sister magazine of HISPANIC BUSINESS. It aims at passing along the Hispanic heritage of success to the next generation of young Hispanics. The site features a list of the best schools for Hispanic students, career development resources, musical and entertainment reports and much more.

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