Record Number of Candidates Using Spanish-Language Ads
Setting an election-year record, more than $16 million was spent in 2002 on Spanish-language political television advertising.
American Sports Vie for Hispanic Audiences
In an outreach effort to attract new audiences to supplement slipping attendance at professional sports events in the U.S., Latin Americans and the burgeoning U.S. Hispanic market are topping the list.
Private Contractors: Uncle Sam Wants You
President Bush wants to turn over thousands of Federal jobs to the private sector. But contractors who want in should brace for a tough bidding process.
Move Over Martha, Here Comes Thalia
The international superstar has signed up with Kmart to create a line of Thalia brand apparel and accessories. The move further advances Kmart's bid to be the mass merchant for the Latino population.
PacifiCare Names Hispanic Ad Agency
PacifiCare Health Systems Inc. has picked Anita Santiago Advertising Inc. of Santa Monica, Calif., to handle the managed care company's Hispanic/Latino advertising account.
Are Oil Stocks Good Investments?
Uncertainty over war with Iraq and fears of a tripling of the price of crude oil may have investors wondering whether oil company stocks are good investments now.
A Minority Role in the Homeland
Small minority-owned companies search for their place in a federal procurement sector ramping up for war.
The Struggle for Sales Overseas
Despite an increase in total revenues, the Hispanic Business Top 50 Exporters report a difficult year.
HBEvents.com provides the most up-to-date information on Hispanic Business Inc. educational services and events, including the Hispanic Business Magazine Entrepreneur of the Year.
HispanTelligence.com contains quantitative data and a qualitative analysis on the U.S. Hispanic market. It allows researchers and business planners to access data on the Hispanic market.
HireDiversity.com, the recruiting branch of the family, offers an efficient place for minority job-seekers and diversity-minded employers to meet. The site also offers an array of diversity news.
SuperOnda.com is the site of the sister magazine of HISPANIC BUSINESS
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