HispanicBusiness.com Logo
Wednesday, January 8, 2003

Volume 4, Issue 1

To Place a classifed ad, Click Here!

In the news this week...

How the Stimulus Package Will Affect You
Spending their savings to stimulate the economy is exactly what the Bush administration is hoping families will do with their proceeds from the president's proposed stimulus package.

The Overlooked Hispanic Market
The nation's 35.3 million Hispanics make up 13 percent of the U.S. population. Yet, "for some strange reason, most catalogers don't pursue the Hispanic market."

Gilberto Moreno Named Vice President Regional Mexican Operations At Universal Music Latino
Jesus Gilberto Moreno has been named Vice President of Regional Mexican Operations at Universal Music Latino, it was announced today by John Echevarria, President, Universal Music Latino.

Hispanic Group Gets Early Jump on Ideas
They say they're tired of musical-chair CEOs and allegations of mismanagement at the Hispanic Chamber of Commerce of Silicon Valley.

Surprising Tilt Ahead For the High Court
Coming changes at the Supreme Court won't necessarily mean a more conservative court. Bush will have other factors to consider.

Tax Preparation Software en Espanol
To address the needs of the growing Hispanic market, Intuit Inc., maker of TurboTax(R) products, offers a solution in its new TurboTax en Espanol software product.


A Changing America Has Changing Tastes
Long-term shifts in the generational and ethnic makeup of the country will have a big impact on your bottom line. Here's a look at three key trends that will affect sales in coming years.

Eyeing a Colorblind Underwriting Model
Do African-American, Hispanic and other minority home buyers get a fair shake when their mortgage applications are underwritten by computers instead of humans?

Hispanic TV Audience Growing in U.S.
Hispanics are driving the overall growth of the country's television audience, and according to the latest Nielsen research, account for 18 percent of viewers who are 18 to 34, and 15 percent of those 18 to 49, the most desirable groups for advertisers.

The Churro Goes Mainstream
Can the churro displace the doughnut and the cinnamon roll in the United States? Latin American fast-food franchises are slowly bringing the flavors of their countries to U.S. taste buds.

Move Over, Barbie; Multicultural Dolls are Top-Shelf at Toy Stores
Selina Yoon's challenge would be to convince retailers and distributors of the multicultural toy market's potential. And judging from the craze surrounding a Spanish-speaking doll this Christmas buying season, multicultural toys aren't just for minorities.

Business Evangelist for Latinos
Two years ago, Richard Leza founded Hispanic-Net, a Bay Area group that nurtures high-tech Latino entrepreneurs, and has about a hundred active members.

From the current issue of

Hispanic Business magazine

Federal Resource Guide: 2002-2003
What can entrepreneurs do to increase Hispanic participation in the federal marketplace? The Hispanic Business Magazine Federal Resource Guide 2002-2003 has the tools and information to help jump-start recruiting and procurement efforts.

Getting Beyond A Bachelor's Degree
Although Hispanics are attending college in record numbers, a paltry few are going on to graduate school. The last in a three-part series on educating tomorrow's Hispanic leaders.

Visit our other sites!

HBEvents.com provides the most up-to-date information on Hispanic Business Inc. educational services and events, including the Hispanic Business Magazine Entrepreneur of the Year.

HispanTelligence.com contains quantitative data and a qualitative analysis on the U.S. Hispanic market. It allows researchers and business planners to access data on the Hispanic market.

HireDiversity.com, the recruiting branch of the family, offers an efficient place for minority job-seekers and diversity-minded employers to meet. The site also offers an array of diversity news.

SuperOnda.com is the site of the sister magazine of HISPANIC BUSINESS. It aims at passing along the Hispanic heritage of success to the next generation of young Hispanics. The site features a list of the best schools for Hispanic students, career development resources, musical and entertainment reports and much more.

If this newsletter was passed on to you, and you want to subscribe, please register here:

If you wish to change the email address where you receive this newsletter, unsubscribe your current address and subscribe the new one.


Enter your email to unsubscribe:

Questions or comments

Thank you for your interest in HispanicBusiness.com!