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Top Stories

HISPANIC MARKET

American Airlines creative still
Zubi Advertising, a full-service and independently owned U.S. Hispanic Agency, has launched an integrated Hispanic advertising campaign for American Airlines to reach Latino travelers.

Linda De Jesús-Cutler Takes Helm of GlobalHue Latino
GlobalHue Latino has named industry veteran Linda De Jesús-Cutler president of the agency, according to Don Coleman, chairman and CEO of GlobalHue.

Univision Music Losing Its Appeal
Potential bidders for Spanish-language broadcaster Univision Communications' music assets are shaving their offer prices by at least $50 million due to concerns over its artist contracts, access to advertising on the television network and issues related to an investigation of payola at the unit.

Pollo Campero to Open Restaurants Inside U.S. Wal-Marts
Campero USA, the U.S. arm of the Latin American Pollo Campero restaurant chain, announced plans Wednesday to open restaurants inside Wal-Mart stores.


POLITICS

Romney Talks Immigration and Health Care
Republican presidential hopeful Mitt Romney anticipated questions about health care when he called on a friendly Nevada business group Friday. It was the question on immigration that surprised him.

Obama Targets Hispanic Voters on Batanga.com
Presidential hopeful Barack Obama is reaching out to young Hispanic voters via the popular Hispanic Web portal batanga.com.

Spitzer Set to Withdraw License Plan
After weeks of mounting criticism on an issue that even found its way into the presidential campaign, Gov. Eliot L. Spitzer this morning will back away from his controversial plan to let illegal immigrants obtain New York driver's licenses.


SMALL BUSINESS / ENTREPRENEUR

Creator of McDonald's Burrito Recognized
The woman who helped add the breakfast burrito to the McDonald's menu has been named female entrepreneur of the year by the Camara de Empresarios Latinos de Houston.

Age Makes a Difference for Entrepreneurs
Entrepreneurs base their success or failure on numbers: revenue, expenses and profits. But a small-business owner's advantages and obstacles depend on another figure: age.

Comcast's Big Push in Small-business Services
Comcast Corp. says it plans to be the information-technology department for small businesses.

HispanTelligence Research
HB500
For more than two decades, the annual Hispanic Business 500 directory has served as a barometer of the U.S. Hispanic economy. A purchase of the 2007 directory provides the top 500 Hispanic-owned companies list in Excel format including: CEO names; company addresses and telephone numbers; e-mail addresses for 375 companies and Web addresses for 430 companies; and company revenue and employees numbers for 2005 and 2006.

South Leads US in Fastest Hispanic Growth
The geographic dispersion of the U.S. Hispanic population continues. States with small Hispanic populations have shown the greatest growth in the last decade — with seven of the 10 fastest-growing states in the South.

U.S. Hispanic Media Market: Projections to 2010
Advertisers' efforts to reach Hispanic consumers are becoming more targeted, and language is a major factor. Advertisers spent more than $3.3 billion to market products to U.S. Hispanics in 2005, a 6.8 percent increase from 2004.

From the current issue of Hispanic Business magazine...
Create Your Hispanic Business Classified Ad Now!
Blackberry 8820 (left) and HP iPAQ hw6900 smartphones.
Using an electronic address book to make a phone call was once as likely as making a call on a toaster. But with today's mobile technology and its global network abilities, traveling Hispanic executives are always instantly connected, which is essential in today's fast economy.

Subscriber Alert
Some Hispanic Business magazine subscribers have advised us that they have received renewal notifications, invoices, and subscription offers from American Subscriber Services and Subscription Renewal Services. These companies are not authorized representatives of Hispanic Business magazine. Subscribers who may have remitted payment for a subscription to either of these organizations and have a copy of a bank-posted check should contact our Circulation department at 805-964-4554. Please forward any correspondence from Subscription Renewal Services to: Subscriptions, 425

Absent Presidential Candidates Scrutinized at CHCI Forum
Leaders from both parties verbally attacked presidential candidates in October after they skipped a presidential forum held by the Congressional Hispanic Caucus Institute (CHCI).






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