HISPANIC MARKET / MEDIA
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The central question in this month's In Perspective by Jake Beniflah is what role should language and acculturation play in Hispanic marketing?
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Never one to be caught behind a trend, online social networking site MySpace is looking to increase its penetration into the U.S. Hispanic audience with the launch Wednesday of its MySpace en Espaņol Beta version.
The number of Hispanics online jumps to 67 percent among 18- to 27-year-olds -- the group most likely to visit social-networking sites and one coveted by advertisers.
Although Hispanics have long been identified as being monolithically Roman Catholic, that view is both out of date and increasingly inaccurate, according to a new report from the Pew Forum on Religion & Public Life and the Pew Hispanic Center.
Alex de Gunten, executive director of ALTA, explains Latin America's growth and the importance of Miami.
POLITICS
Okay, you anti-immigration isolationist flag-wavers out there, let's assume for a minute that we do things your way and deny 12 million undocumented workers a reasonable path to U.S. citizenship. Let me tell you why that would not only be unfair, but also would affect your own interests.
Rep. Joe Baca led a bipartisan group of Hispanic lawmakers Wednesday to meet with President Bush to seek his support on immigration reform.
The Bush administration considered firing the former U.S. attorney in Minnesota, but he left his job voluntarily before the list of attorneys to be ousted was completed, two congressional aides said Thursday.
SMALL BUSINESS / ENTREPRENEUR
The U.S. Small Business Administration (SBA) recently introduced a free online training resource for aspiring entrepreneurs that will provide the fundamentals of starting a small business.
Roland B. Garcia Sr., founder and CEO of Original Impressions believes that if it's physically possible to do what the customer wants, then they will follow through. In this HispanicBusiness.com's Corporate Catalyst profile, Mr. Garcia describes what sets his company apart from others and discusses why the business world is not for everyone.
Everyone knows that small business is an economic engine for America, but where is it putting the pedal to the metal? A new report from the U.S. Small Business Administration shows that small companies play an especially big role in construction, along with services as varied as death care, machinery repair and religious activities.
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