|Thursday, January 18, 2007 • Volume 4, Issue #209||Home||Research||Magazine||Contact Us|
The introduction Wednesday of an ambitious agricultural guest-worker plan showcases the changed Capitol Hill circumstances that may make 2007 the year for an immigration overhaul. Some congressional roadblocks are gone. Sympathetic new leaders are in charge. A restored Democratic majority claims new priorities.
U.S. Sen. Barack Obama inched closer to revealing his intentions about running for president on Monday, adding a "very" to the "soon" in his assessment about when an announcement will come.
SMALL BUSINESS / ENTREPRENEUR
To compete for Super Bowl business, small companies say they often must work at a fast pace and often for a lower margin than normal. But business owners are motivated to do so by the credibility that comes with a Super Bowl-related contract, and the future business it could bring.
"Pizza por Pesos" was supposed to be a low-key campaign that would let Pizza Patron's loyal Hispanic customer base unload unused Mexican currency at its 59 restaurants in five states. But it landed the company in the crosshairs of the immigration debate.
Movies such as "A Day Without a Mexican," "Girlfight" and "Crazy/Beautiful" made their premieres at past New York International Latino Film Festivals. Now the organizers are looking to gauge new talent.
Having already gone from publishing five times a week to three times, the Houston and San Antonio editions of the Spanish-language Rumbo newspaper chain are dropping to once a week effective immediately, the chain announced Monday.
Advertisers' efforts to reach Hispanic consumers are becoming more targeted, and language is a major factor. Advertisers spent more than $3.3 billion to market products to U.S. Hispanics in 2005, a 6.8 percent increase from 2004.
Get the entire 2006 Hispanic Business 500 Directory in Excel format.
|From the current issue of Hispanic Business magazine...|
Networks are vying for the attention of young Hispanics – in English.
Companies on the listing report an increase in overall billings from $1.05 billion in 2005 to $1.18 billion in 2006, an increase of 11.86 percent.
You are subscribed as #EMAIL#
To UNSUBSCRIBE or manage your subscription options, go to
Please feel free to forward this newsletter
Send any comments or questions to: firstname.lastname@example.org
Hispanic Business, Inc.
425 Pine Avenue
Santa Barbara, CA 93117