Ensuring active stakeholder involvement and buy-in is critical to high-performing organizations. For example, over the past decade we have reported on the importance of congressional outreach to secure early agreement between the Bureau and
In response to these reports and recommendations that we made, the Bureau has taken several steps forward. For example, in
Improving the Cost-Effectiveness of Census- Taking Operations
The Bureau's current research and testing phase represents a critical stage in preparing for a cost-effective 2020 Census. Bureau management will use the results of ongoing research and testing to shape the next decennial census as it determines what new operations will be a part of the 2020 Census design, which operations need to be revised, and how to mitigate remaining risks.
The Bureau may be able to use its research initiatives during the next couple of years to attain significant cost savings. Key among these are three new operational changes being considered--using the Internet as a self-response option, targeting only certain addresses for field verification as the Bureau builds its national list of addresses, and replacing enumerator-collected data with administrative records under certain circumstances. All three initiatives have the potential to reduce costs. However, the Bureau will be employing them in ways that are new for 2020, and they thus entail some operational risk. Going forward, the Bureau needs to ensure they will (1) produce needed cost savings, (2) function in concert with other census operations, and (3) work at the scale needed for the national headcount.
Using the Internet to Collect Responses
Tests conducted by the Bureau in 2011 showed that adding an Internet response option could increase the overall response rate for the census. The 2011 test results, coupled with the increased prevalence and accessibility of the Internet, led Bureau officials to commit to providing an Internet response option for the 2020 Census. If this option can help achieve an overall increase in the response rate, it can save money, since Bureau field staff would need to visit fewer households during nonresponse follow-up (NRFU), which is the largest and most costly census field operation. n13 Furthermore, testing has shown that the cost of an Internet survey is low compared to a mail survey, which incurs printing and postage costs. Moreover, web survey responses are generally available more quickly and are of better quality than responses from a mail survey because there is no lag time, as the responses are captured in real time, and there are reminders to prompt the respondent if a question is unanswered. Quicker and more complete responses can also help reduce the amount of time and money spent on following up on late or incomplete census forms. Targeting Address Canvassing
Most Popular Stories
- Hezbollah Chief's Assassination Claimed by Sunni Group
- SpaceX's Satellite Launch Is 'Game-Changer'
- Allstate Seeks to Invest in Minority Firms
- U.S. Growth Stayed Steady During Shutdown, Fed Says
- Newtown Massacre Heard on 911 Recordings
- Climate Change Early Warning System Urged
- Latin Music Conference Turns 25
- New Home Sales Shoot up 25 Percent in October
- Reid Confident Congress to Pass Immigration Bill
- Liberty Power Gets Minority Business Nod