"In sum, there are many problems associated with the data used for market analysis, and there is a need for a flexible, extendable analytic platform, the architecture for which is designed to support a broad array of evolving market analysis needs. Furthermore, there is a need for better business intelligence in order to accelerate revenue growth, make business intelligence more customer-driven, to gain insights about markets in a more timely fashion, and a need for data projection and release methods and systems that provide improved dimensional flexibility, reduced query-time computational complexity, automatic selection and blending of projection methodologies, and flexibly applied releasability rules."
In addition to obtaining background information on this patent, VerticalNews editors also obtained the inventors' summary information for this patent: "In embodiments, systems and methods may involve using a platform as disclosed herein for applications described herein where the systems and methods involve identifying a classification scheme associated with product attributes of a grouping of products of an entity. It may also involve receiving a record of data relating to an item of a competitor to the entity, the classification of which is uncertain. It may also involve receiving a dictionary of attributes associated with products. It may also involve assigning a product code to the item, based on probabilistic matching among the attributes in the classification scheme, the attributes in the dictionary of attributes and at least one known attribute of the item.
"In embodiments, the product attribute may be a nutritional level, a brand, a product category, a physical attribute, may be based on one or more part of a stock keeping unit (SKU) or some other type of product attribute. For example, a product attribute may be `Reebok`. In this case, the product attribute is a brand. The product attributes may be provided by a similarity facility. The similarity facility may associate each attribute with a weight for probabilistic matching.
"In embodiments, the product attribute may be the physical attribute. The physical attribute may be a flavor, a scent, packaging type, a product launch type, display location or some other type of physical attribute. For example, the packaging type may be `hard bound` or `paperback` in case of a book.
"These and other systems, methods, objects, features, and advantages of the present invention will be apparent to those skilled in the art from the following detailed description of the preferred embodiment and the drawings. Capitalized terms used herein (such as relating to titles of data objects, tables, or the like) should be understood to encompass other similar content or features performing similar functions, except where the context specifically limits such terms to the use herein."
For more information, see this patent: Hunt,
Keywords for this news article include: Information Technology,
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