The company has set the foundation to continue to grow the company profitably in the coming quarters.
Four key initiatives are expected to bear fruit for the company, any one of which can drive significant revenue and profitability gains for the company. (More details can be found in the Management Discussion and Analysis section of the quarterly filings at www.sedar.com.)
1. Launch of the eWinery Mobile Marketing solution in Q2 which will be offered to the over 600 customers that currently use the eWinery solution. eWinery currently controls over 70% of the $600MM direct to consumer wine business in the USA and is the leading provider of point of sale solutions to the industry. Five pricing packages, ranging from $250 a month to $5000 a month, are available to wineries looking to take advantage of the Snipp Mobilize Me platform.2. Continued sales of the Mobilize Me platform that includes SnippCheck, Snipp's innovative mobile receipt processing solution, by leveraging distribution partners to resell the product to their existing clients. SnippCheck has submitted proposals directly or through potential partners for a pipeline opportunity of over ten million potential transactions at a price per transaction of between $0.30 and $0.60 for the coming year. The solution has attracted the attention of several marketing services providers, some of whom are exploring a formal strategic relationship with Snipp.3. Launch of new products on a hybrid self-service platform. Management expects the launch of new products such as SnippQR, SnippShip, Site Builder and other offerings over the course of the next two quarters will give the company access to a whole slew of new potential customers looking for tools to build out specific mobile functionality at scale. The company is in the process of productizing elements of its Mobilize Me platform, which is currently only available on a full-service basis to large brands.4. Continuing ramp-up of international sales. Snipp has made in-roads into the Middle East market and has recently won campaigns with leading banks and restaurant chains in the region. The company plans to launch a number of market-specific products and campaigns for the Middle East region in the coming months. In addition, Snipp has been approached by its exclusive partner in Mexico to grant an exclusive sub-license to Anuncios en Directorios, S.A. de C.V, the largest yellow pages publisher in Mexico owned by Grupo Carso, with whom Snipp executed multiple campaigns and prototypes last year. Management believes that if this exclusive sub-license is awarded it will result in multiple revenue opportunities for the company.
About Snipp Interactive Inc.
Snipp Interactive Inc. (www.snipp.com) builds mobile solutions for brands to engage and interact with their customers. Snipp provides print publishers, advertising agencies and corporate/consumer brands, including Fortune 500 companies, with three main solution sets:
-- Response: Mobile activations that make offline campaigns more interactive.-- Infrastructure: Tools to create scalable mobile destinations and experiences.-- Validation: Mobile workflows to validate purchases and other customer actions.
Snipp generates revenue by designing, constructing, implementing and managing these mobile solutions for its customers. Snipp is headquartered in Washington, D.C. with international operations in Canada, Mexico and India.
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This press release contains forward-looking statements that involve risks and uncertainties, which may cause actual results to differ materially from the statements made. When used in this document, the words "may", "would", "could", "will", "intend", "plan", "anticipate", "believe", "estimate", "expect" and similar expressions are intended to identify forward-looking statements. Such statements reflect our current views with respect to future events and are subject to such risks and uncertainties. Many factors could cause our actual results to differ materially from the statements made, including those factors discussed in filings made by us with the Canadian securities regulatory authorities. Should one or more of these risks and uncertainties, such as changes in demand for and prices for the products of the company or the materials required to produce those products, labour relations problems, currency and interest rate fluctuations, increased competition and general economic and market factors, occur or should assumptions underlying the forward looking statements prove incorrect, actual results may vary materially from those described herein as intended, planned, anticipated, or expected. We do not intend and do not assume any obligation to update these forward-looking statements, except as required by law. The reader is cautioned not to put undue reliance on such forward- looking statements.
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Snipp Interactive Inc.
Snipp Interactive Inc.