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ESPRO(R) Debuts Breakthrough Coffee Press Design to the Restaurant Industry

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VANCOUVER, BRITISH COLUMBIA -- (Marketwired) -- 05/13/13 -- Espro announced today that they will collaborate with illy caffe, Intelligentsia Coffee and Tea, and their restaurant supply distributor Chicagoland Beverage, to demonstrate the revolutionary Espro Press tabletop coffee service for restaurants. The launch will take place at the National Restaurant Association event on May 18-21, 2013 at the Espro Booth #8029.

The Espro Press is the first major technology update to the French Press in over 40 years. illy and Intelligentsia are two leading coffee brands supporting Espro as they make their debut at the NRA event this month. Their input has supported the development of a service-ready process to elevate fine coffees at the restaurant tabletop.

The ESPRO Press is a full immersion brewer, without the grit of a traditional French Press. The difference is in the patent-pending ESPRO filtration system, which consists of a double filter that is 9-12 times finer than other presses. The stainless steel micro-filters allow the floating aromatic and flavorful oils to seep into the cup, resulting in full flavored, ultra-clean coffee without the grit. Once pressed down, the two micro-filters sit side by side, creating a buffer separating the grinds from the brewed coffee, which greatly reduces continued coffee extraction. The all stainless-steel construction is designed to withstand the abuse of the restaurant kitchen, and double-walled vacuum stainless steel chamber holds precise brewing temperatures, and keeps a full pot hot for over two hours, while the outer surface remains cool to touch.

"We've witnessed the strong impact of the brand new Espro Press on the coffee industry, and are responding to the strong pull from the hotel and restaurant industry to help them elevate their coffee service. In the short year that the Espro Press has been available, it is already helping many Michelin Star and Zagat-rated restaurants serve much better coffee. We are seeing coffee menus mirror wine lists for the first time, and coffee pairings and coffee flight services that are elevating the concept of tabletop coffee service" said Bruce Constantine, President of Espro.

"French press brewing method is a simple and easy way for our clients to serve illy coffee but durability of the glass vessels and the inevitable grinds in the bottom of the cup are not ideal. We appreciate how the Espro Press removes these issues and allows you to just enjoy the superior flavors of our distinctive coffees." says illy caffe COO, Barry Sheldon.

"We supply food service accounts across the country - including high end restaurants, hotels and offices - with Intelligentsia and La Vazza coffee, and we know that specialty coffee is becoming a very important menu item. The Espro Press significantly advances the state of the art, in an elegant device for an easy-to-execute tabletop coffee service" says Anthony Vaccaro of Chicagoland Beverage.

The ESPRO Press is available in three sizes: Small 8-oz (1 cup), Medium 18-oz (2-cups) and Large 32-oz (4 cups). They are available through a network of global distributors, and full restaurant service supply chain solutions are available through a growing list of coffee distributors.

About ESPRO®

ESPRO is a dedicated coffee equipment company that exists to bring the best cup of coffee to every table. In 2002, Bruce Constantine - a mechanical engineer with a long family history in coffee trading - and Chris McLean - a fellow mechanical engineer with experience in product development and start-up companies - met for a coffee, and sketched on the back of a napkin their first product concept - a way to ensure consistent espresso. ESPRO's products are characterized inventions that improve the consistency of all coffee-based beverages. The ESPRO Press is the first new and improved press that finally realizes the full potential of the French Press coffee.

About illy caffe

Based in Trieste, Italy, illy caffe produces and markets a unique blend of coffee under a single brand. Illy buys green coffee of the highest quality Arabica directly from the growers through partnerships based on the mutual creation of value. Illy considers respect for the environment and people that nurture coffee a fundamental part of doing business. It is expressed through Universita del Caffe ("University of Coffee") which provides hands-on instruction at no cost to coffee growers who meet illy's quality standards and it is recognized by independent arbiters like DNV (Det Norske Veritas), which in 2011 conferred its first-ever global Responsible Supply Chain Process Certification to illy in recognition of sustainability in every aspect of its coffee sourcing, particularly the ethical, long-term direct relationships with coffee growers. In 2013, the Ethisphere Institute honored illy as one of the World's Most Ethical Companies. More than six million cups of illy coffee are enjoyed every day in more than 140 countries. Visit www.illy.com to learn more.

About Intelligentsia Coffee

Intelligentsia Coffee sources, roasts and brews specialty coffee from around the world. As the pioneer of the Direct Trade purchasing model the Chicago coffee roaster has built a reputation for sourcing high quality coffee through meaningful, long lasting relationships with coffee producers. By paying well above market prices and promoting fresh harvested coffee through its In Season program, Intelligentsia offers clean, sweet coffees at the peak of their flavor.

Founder and Co-CEO Doug Zell opened the first coffee bar in Chicago's Lakeview neighborhood in 1995 and has since expanded to Los Angeles, San Francisco and New York. Every Intelligentsia coffee bar is designed bespoke to its neighborhood; from the choice of furniture and layout to the coffee equipment and menu design. The design and execution of these coffee bars has led to Intelligentsia being considering one of the most innovative and premier coffee companies in the world.



Contacts:
ESPRO Inc.
Charlene Yates
604-366-3392
Charlie@espro.ca
www.espro.ca

John Doe Communications
Sarah Hazen
Senior Account Manager, illy caffé
D: 212-377-7139 or C: 901-493-1882
sarah.hazen@johndoehub.com

Chicagoland Beverage Company
Anthony Vaccaro
Director of Sales
C: 773-895-6364 or D: 312- 533-4015
Anthony@chicagolandbeverage.com
www.chicagolandbeverage.com

Intelligentsia Coffee
Stephen Morrissey
Director of Communications
C: 312-622-0441
smorrissey@intelligentsiacoffee.com



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