HispanicBusiness

The second scenario is the creative city and shows how ICT solutions canensurea quality network user experience for the audience even during denselypopulatedcultural or social events such as concerts. The third scenario, the greenercity, demonstrates a heatwave and how a city can manage such conditions bytaking advantage of smart grids.

These three demos show how patterns of behavior can be identified byanalyzingand combining feeds of data and situational knowledge stemming from thesescenarios.

Experts can then work with the results of the analysis to make intelligentandcontextual recommendations for different scenarios.

Window of Opportunity

Ericsson will also offer a sneak peek into an exploration project calledWindowof Opportunity, in which Ericsson tests what happens when ordinary glasswindowsget connected and act as connectors.

Ericsson will demonstrate how by using a transparent antenna, an ordinarywindowcould easily become part of the mobile broadband network, boosting indoorcoverage and providing a great mobile experience inside buildings or whentakingpublic transportation to work. By connecting the windows on a bus, forexample,the bus can become an extended office or a haven where you can unwind withentertainment. Windows could be used as a whiteboard that capture what youhavewritten and e-mails you the notes and much more.

Connected windows offer a spectrum of new and exciting possibilities suchasautomated blinds and cloud control for ventilation, lights, and more,benefitingpeople, businesses and society. The connected window also presentsopportunitiesto reduce a building's energy consumption. And by adding transparent solarcellsto produce electricity, these applications can power themselves and deliverexcess energy into the smart grid.

During Mobile World Congress 2013 in Barcelona, Ericsson showcases itscombinedtechnology and services leadership for the Information and CommunicationsTechnology industry. Our solutions deliver superior network performance inthefield, enable complete customer experience management, simplify andautomateoperations workflows thereby leading to operational excellence. We show howtheNetworked Society comes to life - what it will mean for the industry andhow itwill enable our customers to capture growth opportunities.

NOTES TO EDITORS

RELATED INFORMATION:

City index 1-3:

http://www.ericsson.com/thinkingahead/networked_society/city-life

City Index interactive tool:

http://www.ericsson.com/thinkingahead/networked_society/city-life/city-index

The three ages of Megacities:

http://www.ericsson.com/res/docs/2012/ns_megacities_report_4.pdf

Window of Opportunity - photos, video and more information:

http://www.ericsson.com/thinkingahead/networked_society/window_of_opportunity

Download high-resolution photos and broadcast-quality video atwww.ericsson.com/press

Ericsson is the world's leading provider of communications technology andservices. We are enabling the Networked Society with efficient real-timesolutions that allow us all to study, work and live our lives more freely,insustainable societies around the world.

Our offering comprises services, software and infrastructure withinInformationand Communications Technology for telecom operators and other industries.Todaymore than 40 percent of the world's mobile traffic goes through Ericssonnetworks and we support customers' networks servicing more than 2.5 billionsubscribers.

We operate in 180 countries and employ more than 100,000 people. Founded in1876, Ericsson is headquartered in Stockholm, Sweden. In 2011 the company'snetsales were SEK 226.9 billion (USD 35.0 billion). Ericsson is listed onNASDAQOMX, Stockholm and NASDAQ, New York stock exchanges.

www.ericsson.com

www.twitter.com/ericssonpress

www.facebook.com/facebook

www.youtube.com/ericssonpress

Ericsson gives sneak peek into connected future :http://hugin.info/1061/R/1680344/549011.pdf

This announcement is distributed by Thomson Reuters on behalf ofThomson Reuters clients. The owner of this announcement warrants that:

(i) the releases contained herein are protected by copyright and other applicable laws; and

(ii) they are solely responsible for the content, accuracy and originality of the information contained therein.

Source: Ericsson via Thomson Reuters ONE

[HUG#1680344]



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