HispanicBusiness

"The expansion of our company services business in this area makes a great deal of sense for TMX Group," said Kevan Cowan, President TSX Markets and Group Head of Equities, TMX Group. "The stock transfer and corporate trust businesses fit very well with the other products and services we provide to companies listed on Toronto Stock Exchange and TSX Venture Exchange. We have the key relationships and resources to enhance the great business that the Equity team has built. We look forward to working with this group of dedicated professionals from Equity."

Advisors

Equity Financial Holdings Inc. engaged Blair Franklin Capital Partners Inc. as its financial advisor in connection with the transaction. Blair Franklin has provided the Board of Directors with an opinion that, as of the date hereof, the consideration to be received pursuant to the transaction is fair from a financial point of view to Equity Financial Holdings Inc.

Blake, Cassels & Graydon LLP acted as legal counsel for Equity Financial Holdings Inc.

Investor and Analyst Conference Call

Equity will hold a conference call on February 13, 2013 at 9:00AM Eastern Time to discuss the transaction agreement and answer questions from its investors and analysts.

Participants can dial 416-340-2218 or toll free 1-866-226-1793.

About Equity Financial Holdings Inc.

Through its wholly owned subsidiaries, EQI provides transfer agent, corporate trust, foreign exchange and retail mortgage services to the corporate and institutional markets, and the retail mortgage market. Learn more at www.equityfinancialholdings.com.

Statements regarding Forward-Looking Information

Certain portions of this press release as well as other public statements by the Corporation contain "forward-looking information" within the meaning of applicable Canadian securities legislation, which is also referred to as "forward-looking statements", which may not be based on historical fact. Wherever possible, words such as "will", "plans," "expects," "targets," "continue", "estimates," "scheduled," "anticipates," "believes," "intends," "may," and similar expressions or statements that certain actions, events or results "may," "could," "would," "might" or "will" be taken, occur or be achieved, have been used to identify forward-looking information. Such forward-looking statements include, without limitation, the Corporation's earnings expectations, fee income, expense levels, general economic, political and market factors in North America and internationally, interest and foreign exchange rates, global equity and capital markets, business competition, technological change, changes in government regulations, unexpected judicial or regulatory proceedings, catastrophic events, and the Corporation's ability to complete strategic transactions and integrate acquisitions and other factors.

All material assumptions used in making forward-looking statements are based on management's knowledge of current business conditions and expectations of future business conditions and trends, including their knowledge of the current credit, interest rate and liquidity conditions affecting the Corporation and the Canadian economy. Certain material factors or assumptions are applied by the Corporation in making forward-looking statements, including without limitation, factors and assumptions regarding interest and foreign exchange rates, availability of key personnel, the effect of competition, government regulation of its business, computer failure or security breaches, future capital requirements, its ability to fund its mortgage business, the value of mortgage originations, the competitive nature of the alternative mortgage market, the expected margin between the interest earned on its mortgage portfolio and the interest to be paid on its deposits, the relative continued health of real estate markets, acceptance of its products in the marketplace, as well as its operating cost structure and the current tax regime.