News Column

IT and the Business Don't See Eye to Eye When It Comes to Mobile Innovation

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"Competition often helps to encourage better innovation but could be counterproductive if it means IT and the business are closed to each other's ideas for mobile development," says Denis McCauley, Director, Global Technology Research at the Economist Intelligence Unit and editor of the report. "Genuine collaboration in mobile innovation is imperative," he says, adding that the onus is probably on IT for making innovation work.

Additional Resources

Symantec Mobile Solutions
Symantec App Center Ready Program
Symantec Total Mobile Story
White Paper: Exploiting the Business Potential of BYOD
Blog: Enabling BYOD without sacrificing protection
Blog: The Current State of Mobile Malware

About Symantec
Symantec is a global leader in providing security, storage and systems management solutions to help consumers and organizations secure and manage their information-driven world. Our software and services protect against more risks at more points, more completely and efficiently, enabling confidence wherever information is used or stored. More information is available at www.symantec.com

About the Economist Intelligence Unit
The Economist Intelligence Unit (EIU) is the world's leading resource for economic and business research, forecasting and analysis. It provides accurate and impartial intelligence for companies, government agencies, financial institutions and academic organisations around the globe, inspiring business leaders to act with confidence since 1946. EIU products include its flagship Country Reports service, providing political and economic analysis for 195 countries, and a portfolio of subscription-based data and forecasting services. The company also undertakes bespoke research and analysis projects on individual markets and business sectors. More information is available at www.eiu.com or follow us on www.twitter.com/theeiu

Notes for editors
Fonts of innovation: Mobile development in the business is an Economist Intelligence Unit white paper, sponsored by Symantec. The analysis is based on a global online survey conducted in September-October 2012, in which 280 executives from across Europe, the Middle East and Africa took part. Survey respondents were drawn from both the IT function (23% of the sample) and the wider business (77%). All respondents were at a senior management level, with 33% from the board or C-suite. Respondents hailed from a wide range of industries, with financial services (18%), technology (13%) and manufacturing firms (12%) being particularly prominent. Over one-half (55%) of firms polled had annual revenue of over US$500m, while about one-quarter (24%) had revenue of US$5bn or more.



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Spencer Parkinson
Symantec Corp.
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Source: Marketwire


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