Online shopping -- global Gen Y trend
•Nine out of 10 Gen Y surveyed said they engage in online shopping. •Nearly three out of five (58 percent) report they regularly rely on customer reviews when deciding on online purchases; an additional 28 percent consult online reviews occasionally. •Fifty-seven percent -- almost 3 out of five -- are willing to share their email address with stores and online sites in order to receive notices about discounts and sales. But they are wary of sharing much more than that -- few are willing to share phone number, home address or other personal data.
Fueling the world's data
•Almost 90 percent upload photos to share or store on Internet sites. •62 percent upload videos to share or store on Internet sites. •Facing the world: 87 percent have a Facebook account, and one in 10 have Facebook always up. •41 percent update Facebook at least once a day, and over one in five update Facebook several times a day. •56 percent of respondents have a Twitter account, and 21 percent tweet at least once a day.
About the Study
The third in an annual series, the 2012 Cisco Connected World Technology Report, was commissioned by Cisco and conducted by InsightExpress, an independent market research firm based in the United States. The global study consists of two surveys: one focused on college students and workers aged 18 to 30, and the second focused on IT professionals. Each survey includes 100 respondents from each of 18 countries: United States, Canada, Mexico, Brazil, Argentina, United Kingdom, France, Germany, Netherlands, Russia, Poland, Turkey, South Africa, India, China, Japan, South Korea, and Australia.
•Visit website: Cisco Connected World Technology Report •Discover: "What is your data footprint" •View video: Gen Y and Technology •Read: Cisco Blogs •Learn about: The Internet of Everything •Learn about: Data in Motion •Learn more: Mobility •Learn more: Cloud
Cisco (NASDAQ: CSCO) is the worldwide leader in networking that transforms how people connect, communicate and collaborate. Information about Cisco can be found at http://www.cisco.com. For ongoing news, please go to http://newsroom.cisco.com.
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