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"Enterprise Mobility Management-as-a-Service: Cloud Control and Agility," authored by Andrew Borg, Research Director for the Aberdeen Group Enterprise Mobility and Communications research practice, reveals that the continuing evolution of Enterprise Mobility Management (EMM) has resulted in the development of new service delivery models, such as EMM-as-a-service, which follows the same IT path pioneered by mobile data access and storage in the cloud. Among organizations surveyed, cloud-based EMM-as-a-Service was projected by end-users to have the greatest absolute growth within the next 12 months, as well as the greatest growth rate, 3.5 times the projections for on-premises EMM. To obtain a complimentary copy of this report visit: http://www.aberdeen.com/Aberdeen-Library/8261/RA-enterprise-mobility-management.aspx.

"Using Analytics to Move Beyond the Loss Prevention Status Quo," from Deena M. Amato-McCoy, Analyst for the Aberdeen Group Retail and Consumer Markets research practice, examines the importance of monitoring loss prevention (LP) events in real-time, a move that can strengthen store auditing processes. This is especially important as 35% of retailers report struggling with how to attain more credible data, and gain accurate insight into store-level activities, including those that are contributing to increased shrink levels. To obtain a complimentary copy, visit: http://www.aberdeen.com/Aberdeen-Library/8270/AI-retail-loss-prevention.aspx

About Aberdeen Group, a Harte-Hanks Company
Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), is a global, full-service, multi-channel marketing services firm with deep expertise in developing research-based technology marketing content. Enabled by its team of 40 analysts covering 17 industry-sector categories, Aberdeen provides B2B marketers with relevant content assets available in multiple formats that target each stage of the customer buying cycle.

Aberdeen has offices in Boston and London. Harte-Hanks operates 25 offices in the United States, and has locations throughout Asia-Pacific, Europe, and Latin America.

© 2012 Aberdeen Group, Inc., a Harte-Hanks Company
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Boston, Massachusetts 02210-1928
Telephone: (617) 854-5200
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www.aberdeen.com



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