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For modern marketers within the asset management industry, Eloqua offers more than a software solution. Specific services have been designed to support the implementation and education needs of asset management marketers, including SmartStart Asset Management, an onboarding methodology which helps get asset management marketers up and running with campaigns in one to three days.

"Eloqua has a diverse customer base and we recognize that not all marketers are primarily focused on leads," said Joe Payne, CEO, Eloqua. "Asset management marketers care about expanding a wholesaler's business, increasing assets under management, and improving relationships with financial advisors, fund managers, and consultants. We've developed a solution that helps asset management marketers tackle these challenges and succeed."

Eloqua also recently released "Spotlight on Asset Management: A New World of Opportunities" an eBook comprised of articles addressing many of the current challenges asset managers face, from global expansion in emerging markets to new ways to handle regulations. This new eBook is complimentary and available on the Eloqua Asset Management site.

Eloqua Asset Management is currently available.

About Eloqua
Eloqua (NASDAQ: ELOQ) is the marketing system of record for modern marketers. The company's cloud software, professional services and education programs provide marketers with the technology and expertise needed to help marketing drive revenue. More than 100,000 global users from companies both large and small, rely on the marketing automation power of Eloqua to improve demand generation and lead management while driving more qualified leads. Eloqua's customers include AON, Dow Jones, ADP, Fidelity, Polycom, and National Instruments. The company is headquartered in Vienna, Virginia. For more information, visit www.eloqua.com, subscribe to the It's All About Revenue blog, call 866-327-8764, or email demand@eloqua.com.

1. CEB Tower Group, Client Reporting Solutions Technology Analysis, May 2012, Page 10

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Contact:

Sheila Lahar
Eloqua
617-651-8137
sheila.lahar@eloqua.com