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Social Marketing Platform Moontoast Moves to Boston, Expands Management Team

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"We are thrilled to welcome Anand and Ryan to the team and look forward to continuing to lead in the ever-changing world of social engagement and measurement," said CEO Blair Heavey. "It has been an incredible year of growth and social-centric change. It's an exciting time for us, our customers, and for the social landscape -- and we're confident the best is yet to come."

Making Social Work
Just last month, the company announced its new suite of social activation applications, several new customers including Procter & Gamble, Time Inc., Simon & Schuster and Universal Music, and expanded key partnerships with Demandware, Magento, Mercent, PayPal and Facebook.

To help brands drive social engagement and growth, lead generation and sales, the company's social marketing applications can be distributed anywhere online and load at the point of impression with the user. These interactive applications work in tandem with the Moontoast Social Analytics Suite, which was built from the ground up to deliver critical insights that help clients understand their relationships, relevancy, and results. Customized views allow users to see which messages led to interactions, transactions and endorsements, giving marketers and brand managers a full suite of powerful, social marketing apps that include the ability to self-fund social campaigns through commerce-enablement and to keep users continuously engaged.

Follow Moontoast
Blog: http://www.moontoast.com/blog
Twitter: @moontoast
Facebook: https://www.facebook.com/Moontoast
LinkedIn: http://www.linkedin.com/company/moontoast-llc

About Moontoast
Moontoast is an emerging leader in social marketing, social commerce and social analytics. Moontoast's Social Activation Engine enables brands to effectively focus their social efforts on relationships, relevancy and results through a library of social engagement and commerce applications distributed on Facebook, Twitter, Pinterest, blogs and affiliate websites. Brands can directly measure social and transactional results using Moontoast's patent-pending Social Analytics Suite. Gartner Research has named Moontoast a "Cool Vendor" in Music and eCommerce, and Billboard Magazine called Moontoast a "Top Startup of 2011." For more information, visit www.moontoast.com.



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Juli Greenwood
Email Contact
617-515-8412





Source: Marketwire


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