HispanicBusiness

REDMOND, Wash., June 8 /PRNewswire-FirstCall/ -- AT&T Wireless today announced the launch of "iTodo Latino!, a collection of Spanish-language wireless Web sites, now available on AT&T Wireless' mMode(TM) service.

According to Scarborough Research, wireless penetration among Hispanic households in the U.S. is comparable to the national penetration rate, with more than 60 percent of Hispanics living in a household with a wireless phone subscription.* iTodo Latino! appeals to the Hispanic community with Spanish-language news, sports, music, and more. Once selected, links to iTodo Latino! content are automatically saved in the My mMode menu.

"mMode is about providing access to information that is relevant and useful to customers every day," said Sam Hall, vice president of mMode, AT&T Wireless Mobile Multimedia Services. "Expanding mMode's portfolio of content to include sites and information that resonate with Hispanics makes it easier for our Spanish-speaking subscribers to enjoy all that mMode has to offer."

At launch, the Spanish content available on mMode includes: * Noticias EFE -- Provides the latest headlines from Mexico, Puerto Rico and the rest of Latin America. Receive the latest news on sports, entertainment, and more. * Terra Deportes -- Gives news and information about all the major Latin American and Spanish soccer leagues. Also check the latest news on Major League Baseball and many other sports. * Terra Ocio -- Offers the most recent news on favorite celebrities, from soap opera stars to Latin Pop divas. * Tonos Latin Garage -- Includes multi-track Latin ring tones, including Salsa, Pop, Regional Mexican, Brazilian, Alternative and many more styles. * Clima by Weathernews -- Offers current weather forecasts, radar images, and more. * Walter Mercado Horoscopes -- Provides horoscopes, lucky numbers, biorhythms, and more from the internationally renowned psychic Walter Mercado.

iTodo Latino! is one of eight new "Themes" available on mMode. mMode Themes are collections of Web sites that center around specific activities like "Going Out," "On the Road," "Daily Essentials," "Entertain Me," and more. These Themes are designed to make the breadth of mMode content easier for customers to discover and use. New customers can have iTodo Latino! -- or any Theme -- added to their My mMode menu when they purchase a new phone. All mMode users can also select or change a Theme themselves through the "Spotlight" menu on mMode.

For more information about iTodo Latino! and mMode, please visit http;//http://www.attwireless.com/mmode.

*Scarborough Research, February, 2004. About AT&T Wireless

AT&T Wireless is the second-largest wireless carrier, based on revenues, in the United States. With 21.692 million subscribers as of March 31, 2004, and revenues of more than $16.8 billion over the past four quarters, AT&T Wireless delivers advanced high-quality mobile wireless communications services, voice and data, to businesses and consumers, in the U.S. and internationally.

Forward Looking Statements

This press release contains "forward-looking statements" which are based on management's beliefs as well as on a number of assumptions concerning future events made by management with information that is currently available to management. Forward-looking statements may include, without limitation, management's expectations regarding: our future financial and operating performance and financial condition, including the company's outlook for the fiscal year 2004 and subsequent periods; the outcome of our pending transaction with Cingular; subscriber growth; industry conditions; the strength of our balance sheet; our liquidity and needs for additional financing; and our ability to increase revenue, margins and operating free cash flow.

Readers are cautioned not to put undue reliance on such forward-looking statements, which are not a guarantee of performance and are subject to a number of uncertainties and other factors, many of which are outside AT&T Wireless' control, that could cause actual results to differ materially from such statements. Without limitation these factors include: the risks associated with the implementation of our technology migration strategy, uncertainty concerning the effects of our pending transaction with Cingular, our ability to continue to reduce costs and increase the efficiency of our distribution channels, the potential competitive impacts of industry consolidation or alternative technologies, potential impacts on revenue and ARPU from competitive pricing and slowing penetration in the wireless industry, the effects of vigorous competition in the markets in which we operate, the risk of decreased consumer spending due to softening economic conditions, acts of terrorism, and consumer response to new service offerings.

For a more detailed description of the factors that could cause such a difference, please see AT&T Wireless' filings with the Securities and Exchange Commission, including the information under the heading "Additional Factors That May Affect Our Business, Future Operating Results and Financial Condition" and "Forward Looking Statements" in its annual report on Form 10-K filed on March 5, 2004.

For Further Information: Danielle Perry 201-576-7707 (office) 646-256-1477 (wireless) Jeremy Pemble 425-580-5997 (office) 425-894-5012 (wireless)AT&T Wireless

Web site: http://www.attws.com/