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Top 60 Advertisers in the Hispanic Market, 2001 |
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Gross Media Expenditures ($M) |
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Rank |
Company |
2001 |
2000 |
|
1 |
Procter & Gamble |
$55.00 |
$46.20 |
|
2 |
Ford Motor Co. |
$51.00 |
$14.03 |
|
3 |
AT&T |
$42.00 |
$35.00 |
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4 |
MCI Worldcom |
$41.25 |
$37.50 |
|
5 |
Sears, Roebuck & Co |
$38.00 |
$35.00 |
|
6 |
Americatel |
$30.00 |
$25.00 |
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7 |
Miller Brewing Co. |
$30.00 |
$25.00 |
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8 |
General Motors |
$29.50 |
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