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Inside the April 2001 Issue

The Small Press Turns into a Big Deal

Corporations have discovered local print as a way to tap the estimated $282.5 billion in buying power of the nation's 33 million Hispanics. To facilitate regional and national ad buys, the National Association of Hispanic Publications has helped in the formation of Latino Print Network, a group purchasing program with more than 200 member publications. ...continue

Pioneers in the Executive Suite

More than ever before, Hispanic women are rising to the top of the corporate hierarchy. That's why this month's issue of our magazine features a new directory, the HISPANIC BUSINESS® Top 50 Hispanic Women in Business. The new list showcases the progress of females in Corporate America, throwing a spotlight on the big-business success of Hispanic women that mirrors their success in business formation. ...continue

Ramirez: an Equal Opportunity Offender

April 2001 - There is plenty of irony in the life of Los Angeles Times editorial cartoonist Michael Ramirez. An "unabashed conservative," he works for a traditionally liberal newspaper. Ramirez is a news junkie and a voracious reader. ...continue

Cruz Brothers Turn their TradeStation Into Major Success

Brothers William and Rafael Cruz came to the United States together. They trained to become award-winning classical violinists together. And in 1982, they abandoned promising music careers together to launch Omega Research, a Miami-based producer of the stock-trading software known as TradeStation. ...continue

Experts Say Hispanic Sites Need to Encourage Branding in Cyberspace

April 2001 - The online advertising drought hasn't completely drained all Hispanic Web sites, but it's going to be a long, dry summer. These sites have a long way to go before they see big ad dollars, one expert says, and which sites will survive is uncertain. ...continue

Meltdown of Hispanic Sites Calls for Reassessment of Business Model

April 2001 - Early in the apocalyptic year 2001, the once-bright Internet industry ground to a halt. Besides racking up billions of dollars in losses for institutional and individual investors, the meltdown took out some major players from the Hispanic space. The casualties include,, and others. ...continue

Hispanic Outreach the Order of the Day

April 2001 - Across the political aisle, both Democrats and Republicans have been conducting outreach initiatives aimed at minority voters, including portraying the estate tax as unfair to minority business owners. ...continue

New Bill to Provide Tax Relief for Small Businesses

April 2001 - Right before the 106th Congress adjourned, the House and Senate unanimously passed a bill to provide tax relief for small-business owners. The bill reverses sections of the 1999 Ticket to Work and Work Improvements Act, which prevented accrual-method taxpayers from using the installment method of accounting. ...continue

IRS Opens Small-Business Web Site

April 2001 - The Internal Revenue Service has launched a new Web community focused on small businesses and self-employed workers. The site features online access to tax forms, specific tax items for such industries as construction and restaurants, links to state tax information, and a calendar of red-letter tax dates. ...continue

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