Javier Benito

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Executive Vice-President & Chief Marketing Officer
Starwood Hotels & Resorts Worldwide

In March 2005, Mr. Benito took responsibility for marketing the Westin, Sheraton, St. Regis, and W Hotels in total, 750 properties in more than 80 countries. Previously, he served as chief marketing officer for Coca- Cola North America, where he launched Diet Coke with Lime and Coca-Cola C2. The company also sent him to Brazil, Eastern Europe, and Scandinavia. Prior to Coca- Cola, he worked in the United States and Spain for consumergoods giant Proctor & Gamble.
 
     News matching "Javier Benito" - It's the Colonel by a Landslide! America Votes at KFC.com Overwhelmingly in Support of Colonel Harland Sanders
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- A Second Colonel? KFC Launches Search for New Face of Kentucky Grilled Chicken(TM)
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- KFC Inks Innovative Mother's Day Offer: Show the Colonel Your Mom-Themed Tattoo and KFC Will Show You the Chicken
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- KFC Cooks Up Buckets Full of Everyday Entertaining Tips
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- KFC Asks the Voting Public: Left Wing, Right Wing or Undecided?
- Starwood Hotels Promotes Benito






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