**Updated September 2003
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ABOUT HISPANIC BUSINESS MAGAZINE
Hispanic Business® is an independently owned publication focusing on news, trends, and information relevant to the U.S. Hispanic economy. Readership includes business owners, executives, professionals, researchers, and marketers. We have readers in every state, with the greatest concentrations in California, Texas, Florida, New York/New Jersey, and Illinois. Published continuously since April/May 1979, Hispanic Business is the nation’s longest-running national Hispanic magazine. Current circulation is 225,000. All editorial content is in English. Hispanic Business Inc.® is a member of BPA International.
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EDITORIAL COVERAGE
Hispanic Business magazine is a monthly publication for and about Hispanic entrepreneurs and professionals.
Our feature stories highlight significant trends in the U.S. Hispanic market and include profiles of successful entrepreneurs,
analysis of economic trends, and news and data on such topics as government procurement, workplace diversity, politics, advertising,
entertainment, and events. Our editorial content also is useful to media and marketing professionals with an interest in trends
in the Hispanic marketplace.
Our regularly featured research-based projects include the Hispanic Business 500®, the Hispanic Business Fastest-Growing 100®,
the Hispanic Business 100 Most Influential Hispanics®, and the Hispanic Business 80 Elite Women list. Other special sections published
annually include a media markets report, a technology report, and a list of the graduate and law schools considered best for Hispanic students.
Columns and departments appearing regularly in Hispanic Business include:
The Informant (news, trends, and numbers from the Hispanic economic sector) Money Matters (useful information for sound financial planning) TechPulse (high-tech trends, products, and players) LegalEase (practical advice about legal matters) RegionaLatitudes (regional reports of national interest) ProActive (career and workplace news) The Traveler (travel news and reviews) Readers Write (opinions and comments from our readers)
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ORIGINAL STORIES
All stories are assigned by Hispanic Business editors. We assign articles to staff editors, contributing editors, and freelance writers. We do not assign articles to vendors or writers who work for advertisers. -
If you have an idea for an article that you think we might be interested in publishing, please send us a concise outline, not a finished story. Please do not submit an article proposal without familiarizing yourself
with the magazine and the editorial calendar. Abstracts may be submitted via our online form, selecting "editorial" from
the dropdown menu. Please be patient and allow at least six weeks before following up on your submission.
We do not publish unsolicited manuscripts. We plan cover stories and feature stories about three months in advance. In January, for example, we are editing the March issue, assigning the April issue, and planning the May issue. Please refer to the Hispanic Business editorial calendar (www.hispanicbusiness.com/advertise/mediakits) for a summary of annual features.
If your article or story idea is accepted, you will be expected to provide the following:
Article submitted as an e-mail Word attachment. Sources used in preparing the article, including interviews, books, other articles, websites, and any other resources. Full contact information for each company mentioned and for each person interviewed, including name, title, company, address, phone, fax, e-mail, and URL. Your article will be fact-checked against the information you provide. Suggested headlines, pull quotes, and callouts that may be used to emphasize key points. Camera-ready artwork, when applicable, in either digital or hard-copy form. Digital photos must have resolution of at least 300 dpi at publication size (at least 3" by 5" in most cases).
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STYLE GUIDELINES FOR WRITERS
Our style guide follows the U.S. News & World Report stylebook. Use active voice and present tense. For example, write "she says" rather than "she said." On first reference to a person, give his or her full name. On succeeding references, refer to the person as Mr. or Ms. On first reference to a company, organization, or agency, give the full legal name. Spell out state names except in mailing addresses. Try to include financial information on companies or subjects profiled, including ownership, sales, and profits. Information sources should reflect geographic diversity.
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PRESS RELEASES
Your press release should tell us who you are, what your company does, and how you can be contacted. It should summarize briefly (in no more than two pages) what the news is about and why you think it should be covered by Hispanic Business. The information should be relevant to our audience. We do not guarantee publication of any information sent to us. Please don´t call us repeatedly about your press release. One follow-up call is enough.
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CONTACT INFORMATION
Please contact us if you have questions about our editorial coverage. Let us know right away if you believe we have printed any factual errors. Send comments, queries, and press releases to:
Hispanic Business Magazine
425 Pine Avenue
Santa Barbara, CA 93117
Phone: 805-964-4554
Fax: 805-964-6139
ATTENTION: EDITORIAL
E-mail via online form select option "editorial."
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