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Researchers at Loyola University Target Information Technology (Accessing Virtual Social Worlds: A Unique Methodology for Research in New Media...

August 12, 2014



Researchers at Loyola University Target Information Technology (Accessing Virtual Social Worlds: A Unique Methodology for Research in New Media Spaces)

By a News Reporter-Staff News Editor at Information Technology Newsweekly -- A new study on Information Technology is now available. According to news reporting from New Orleans, Louisiana, by VerticalNews editors, the research stated, "Qualitative research into contemporary media engagement is particularly challenged by the complexity and diversity of today's media channels. Further, the very conception of media is rapidly changing: social activities have become closely linked with media engagement."

The news correspondents obtained a quote from the research from Loyola University, "As media saturation in everyday life continues to expand, the study of everyday 'practices' in 'ordinary people's lives,' or habitus, to use Bourdieu's term (1980), constitutes social identity and thus an important object for media research. I offer a reconceptualization of media engagement as a participatory media culture and outline a unique methodological approach developed for the study of this culture in new media spaces. The methodology incorporated use of a laptop to record and analyze the auto-ethnographic reports and actions of a panel of respondents. As an example of an outcome using this methodology, an extensive taxonomy of web sites is outlined, which can be helpful in disaggregating data on new media practices for media research."

According to the news reporters, the research concluded: "The methodology could be adapted widely to many disciplines interested in the everyday practices of media engagement."

For more information on this research see: Accessing Virtual Social Worlds: A Unique Methodology for Research in New Media Spaces. Knowledge Organization, 2014;41(3):230-237. Knowledge Organization can be contacted at: Ergon-Verlag, Grombuhlstr 7, 97080 Wurzburg, Germany.

Our news journalists report that additional information may be obtained by contacting D. Zemmels, Loyola University, Sch Mass Commun, New Orleans, LA 70118, United States.

Keywords for this news article include: Louisiana, New Orleans, United States, Information Technology, North and Central America

Our reports deliver fact-based news of research and discoveries from around the world. Copyright 2014, NewsRx LLC


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Source: Information Technology Newsweekly


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