News Column

Private Equity Firm Scronce and Associates Unveils New Website, Continues Portfolio Expansion Throughout Southeastern Region

August 16, 2014



By a News Reporter-Staff News Editor at Investment Weekly News -- Since launching last year, Scronce and Associates (http://scronceandassociates.com/) has worked diligently to build strong relationships with members of the regional business community, helping companies manage the layers of complexity that accompany growth. Now the private equity firm is ready for the next step in its evolution; a new website heralds the beginning of an expansion into additional Southeastern states.

Photo - http://photos.prnewswire.com/prnh/20140730/131898

Photo - http://photos.prnewswire.com/prnh/20140730/131897

"Our new website was created with user-friendliness in mind, while also preserving an air of professionalism and authority," explained Tim Scronce, President of Scronce and Associates. "Starting with a clean, modern design philosophy, we ensured that the site contains all the information that a client or prospective client could want - recent news, blog posts, brochures, videos and so on."

The new website highlights Scronce and Associates' renewed commitment to social media engagement, a move that distinguishes it from most private equity firms. The page header features buttons for calling out to all the major social networks, from Facebook and LinkedIn to Tumblr and Pinterest.

Scronce added: "We understand that social media is, to a large extent, where business is happening and networks are being built. With our concentration on small, entrepreneurial firms, it only makes sense that we establish a presence on the digital frontier."

Scronce predicts that many other private equity firms will follow his firm's lead, initiating a paradigm shift in the industry. Being among the first to explore this territory means that Scronce and Associates will be setting standards for those to follow.

The focus of investment efforts at Scronce and Associates will continue to be on Southeast-based companies with between $1 and $15 million in revenue. The firm's approach combines a non-threatening style with an operator's perspective rather than the typical investor's perspective. This unconventional approach has helped the firm to forge relationships based on transparency and trust, which translates to motivated, solutions-focused leadership teams.

Keywords for this news article include: Investment and Finance, Scronce and Associates.

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Source: Investment Weekly News


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