Sales Management System Automatically Captures Call Activity Data to
Provide On-Demand Insight into Sales Performance and Better Forecasting
Today’s sales teams are increasingly dispersed across multiple offices, working from home, and communicating on various devices and phones. This new reality makes it difficult for managers and supervisors to gain accurate insight into sales performance. Traditional CRM systems require sales reps to manually enter their sales activity—i.e. calls made, appointments set, notes from calls, etc.—which makes this data highly subjective, speculative, and likely not recorded in a timely manner. This “visibility gap” creates a challenge for managers to accurately measure and manage the effectiveness of their teams, and inserts uncertainty into critical sales projections for attainment of monthly, quarterly and annual sales goals.
Gryphon Sales Intelligence eliminates manual processes by automatically capturing all call activity data to provide deep insight into sales performance at the enterprise level, as well as across regions, offices, and individual reps. Call activity insights are delivered through an intuitive sales dashboard where managers can customize and prioritize display of key performance indicators (KPIs) that are important to them. With Gryphon Sales Intelligence, highly graphical views of accurate, near real-time sales activity information will empower managers to know, at-a-glance, where to take action to improve performance while managing the team to an objective, measurable standard.
“With hundreds of branches throughout the Northeast, having full visibility and insight into both branches and sales reps’ activities is a must,” said
Gryphon Sales Intelligence includes Targeted Speech Analytics which automatically alerts managers to notable keywords and phrases used in customer conversations with agents. This secure call recording and analytics service is fully customizable and can help reduce training costs by as much as 30 percent by generating accurate, objective reports on reps’ actual calling interactions from any device, any time.
“One of the biggest issues facing today’s sales organizations is the lack of visibility into what dispersed teams and reps are doing, making it difficult to manage performance and accurately forecast,” said
Gryphon also delivers call activity integration within Salesforce.com. Through a download from the AppExchange and the Click-to-Dial icon enabled, users can call and have their call activity automatically recorded without having to manually enter it.
Principal benefits of Gryphon Sales Intelligence include:
“Enterprises with dispersed sales teams suffer from blind spots that leave managers guessing whether their reps are performing according to standards,” said
Gryphon Sales Intelligence is generally available. For more information, please visit: http://www.gryphonnetworks.com/solutions/sales-intelligence-software.
Gryphon will also conduct a live demo of the sales dashboard on
About Gryphon Networks
Companies with dispersed sales teams depend on Gryphon to optimize sales performance and eliminate regulatory risk. Gryphon’s cloud-based technology automatically collects and analyzes call data from any device to transform sales activity into actionable sales intelligence. The world’s top banks, brokerage, healthcare and insurance firms are among more than 600 clients that rely on Gryphon for marketing compliance and sales intelligence solutions that deliver on-demand insight and drive measurable impact. For more information, visit www.gryphonnetworks.com or call 866-366-6822.
Source: Gryphon Networks