Highly integrated, low power wireless chips are enabling a new generation of mobile personal area sensors, according to global technology research firm
"Mobile sensing is quickly becoming a mass market meme," says Mareca Hatler,
The wearables market has accelerated over the past two years. From an analysis of 70,000 mobile sensing wearables product reviews,
ON World's recently completed survey with 1,000 U.S. online consumers found that smartwatches are the most likely wearable technology product, preferred by 42% of likely adopters. Sixty percent of the likely adopters want to use their wearable tech product for health or fitness.
Price will be the deciding factor for many consumers. ON World's survey found that 23% would be willing to pay
In 2018, global annual sales for wireless personal area devices will reach 265 million with the majority of these featuring multiple sensors as well as multiple radio frequency technologies. Bluetooth Smart will be the largest market over the next five years but the growth of multi-radio combo chips in these markets will result in WiFi increasing the fastest.
ON World recently published Mobile Sensing Set includes four reports on mobile sensing products, chipsets, apps and services including a recently completed survey on wearable technologies with 1,000+ consumers. More information is available at http://www.onworld.com/mobilesensing/set.
ON World (http://www.onworld.com) provides global business intelligence on smart technology markets. For the past decade, our market research and information services have been sold to Fortune 1000 companies, startups and investors worldwide.
Read the full story at http://www.prweb.com/releases/2014/08/prweb12124585.htm
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