News Column

LightInTheBox Holding Co., Ltd. Reports Second Quarter 2014 Financial Results

September 6, 2014



By a News Reporter-Staff News Editor at Marketing Weekly News -- LightInTheBox Holding Co., Ltd. (NYSE: LITB) ("LightInTheBox" or the "Company"), a global online retail company that delivers products directly to consumers around the world, announced its unaudited financial results for the second quarter ended June 30, 2014.

Second Quarter 2014 Highlights

-- Net revenues were $89.8 million, an increase of 24.3% year-over-year;

-- Total number of orders grew 52.4% to over 2.2 million;

-- Mobile orders increased to 28.2% of the total orders, compared with

16.8% in the same quarter of 2013;

-- Revenues from repeat customers reached 40.4% of total net revenues,

compared with 32.5% in the same quarter of 2013;

-- Selling and marketing expenses as percentage of total net revenues

improved sequentially to 27.7% from 31.8%. Selling and marketing

expenses per order improved to $11.4 from $13.7 in the same quarter of

Keywords for this news article include: Marketing, Advertising, LightInTheBox Holding Co. Ltd..

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Source: Marketing Weekly News


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