Conventional business wisdom says the more you invest in the latest user-friendly technology the more likely you are to improve your customer's on-line experience and their brand loyalty.
"Not necessarily," says
Data suggests time-stressed buyers demand that the experience fit their expectations. According to the Research firm, 89% say they'll move elsewhere if that first experience is not right. "These days," said Bisack, "it's one strike and you're out. We all know it takes a lot of effort to build customer eCommerce loyalty, but, one mistake, and it can disappear in a heartbeat. That's why we have expanded our eCommerce practice to help our clients get more 'at bats.'"
Some of the most common eCommerce mistakes identified at the conference included "Underestimating the Impact of Digital Clutter, Focusing on Buzzwords instead of Fundamentals, and Buying a
This new publication is available at, http://www.pip-llc.com/ecommerce.
PIP is America's leading technology solutions company exclusively servicing the
Read the full story at http://www.prweb.com/releases/2014/08/prweb12096647.htm
Hispanic #1 Breaking News for Entrepreneurs, Professionals and Small Business Owners - HispanicBusiness.com
OCTOBER 30, 2014
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