News Column

Balluun Unveils New Digital Trade Show Platform, "Balluun 365"

August 21, 2014



Foster City, CA (PRWEB) August 21, 2014

Balluun, a global leader in social commerce technology, announced their next generation digital trade show platform, Balluun 365. Balluun 365 is a powerful social commerce platform for shows to create digital marketplaces faster and at lower costs for an all year round service provided to their constituencies. With today's announcement, any trade show can take advantage of the simplicity of configuration, low cost, and scalability of the Balluun platform from the cloud to web and mobile devices.

"We are excited to be fortifying our already strong technology offering to existing and future trade show partners," said Peter Koch, founder and CEO of Balluun. "With Balluun 365, trade shows can build their own digital communities and marketplace applications to further empower their exhibitors and attendees with indispensible digital services simply and easily before, during, and after the show 365 days a year."

The Balluun 365 platform enables trade show partners to easily and cost-effectively create and operate their own digital marketplaces with business-to-business features including a digital showroom and social networking. With the digital marketplace, trade show attendees can discover, connect, and shop any time, anywhere.

Balluun 365 is designed to power digital marketplace domains from small "mom and pop" to very large scale global trade shows. Trade show operators can now create their own digital communities and marketplace presences within days. Since Balluun 365 is a software-as-a-service (SaaS) based platform, a domain can be configured and scaled to a trade show's needs seamlessly and easily, without incurring years of time and huge monetary investment to develop a proprietary solution on their own. Balluun 365 is the latest iteration of Balluun's original platform and is the result of expertise the company has developed over the past years working with trade show partners across a wide range of industries and geographies.

About Balluun

Balluun is a SaaS startup which works with trade show organizers to digitize their trade shows. With offices in Silicon Valley, New York City, and Zurich, Balluun is creating cloud-to-mobile solutions with patented technologies powering business-to-business communities, commerce, and services worldwide. Balluun's multi-tenant cloud architecture enables partners to easily and cost-effectively create and scale their own digital marketplaces with a fully integrated social architecture to deliver B2B e- commerce 24/7/365. With best-in-class trade show partners like Advanstar Global and the Toy Industry Association, Inc., Balluun is already powering the largest digital communities in industries such as fashion, toys, and licensing. For more information about Balluun, please visit http://www.balluun.com.

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Read the full story at http://www.prweb.com/releases/2014/08/prweb12112037.htm


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