The funds will be used to bolster and promote Zvooq's leading freemium music streaming model that allows companies to integrate a free, legal streaming solution into their products. The platform converts illegal consumption of music into legal consumption by making it easy for any service to offer any kind of consumer music where they want it. Zvooq's platform integrates directly into social networks, phones (and directly into cellular carriers' offerings) to offer a truly mass market solution - high quality music that's easily available to any potential listener.
'Zvooq's mission is to bring a quality music listening experience to anyone with a mobile or internet connection across emerging markets" said
Zvooq's catalog has over 15 million songs, supporting 500,000 artists and 25,000 labels. The company's music platform provides a range of options that cover the full range of listeners needs from free ad-supported streaming, a la carte download and ad-free subscription.
According to figures released by the
Zvooq has been developed to address the whole potential music market versus a small sub-section of listeners to which most streaming music services cater. By creating great freemium consumer products that can easily integrate into other online services and platforms, Zvooq can find the largest possible audience of listeners and drive strong monetisation.
"We are bringing order to the chaos of the Russian music market," said Frumkin. "By delivering the best end-user listening experience and an easy-to-integrate service for our partners we create an enjoyable, legal music market that brings revenue and awareness to artists."
Zvooq will also be using the funds to initiate roll-out of their service into certain developing world territories.
Music piracy in
"The power of Zvooq is that, once a user starts using the service, they discover a far richer experience than through unlicensed alternatives. Everybody wins," said Frumkin.
FOR FURTHER INFORMATION PLEASE CONTACT:
Jim Glynnjim@dreamindustries.co Source: Zvooq