News Column

Intel and 50 Cent to launch heart-beat monitoring earphones

August 17, 2014

ArabianBusiness.com Staff



Intel has teamed up with rapper 50 Cent to announce a new set of earphones that can measure the wearers' heartbeat and sync the data with fitness tracking apps, online media reports.

BioSport In-Ear headphones use an optical sensor to monitor heart rate and send that information down the headphone cable to a bespoke app running on a smartphone. They were announced by 50 Cent's company SMS Audio on Friday, and are based on Intel's smart earphone design unveiled at the Consumer Electronics show in January.

"With SMS Audio, we will bring smart headphones to market that eliminate the inconvenience of add-on devices with an integrated, one-device fitness accessory offering high-end style and premier sound quality for an exceptional fitness experience," said Michael Bell, general manager of the new devices group at Intel.

The earphones, which are water resistant and powered by the smartphone, can track the wearer's heart rate throughout exercise without the wearer having to wear a wrist or chest heart-rate monitor.

The data can be synced with existing apps, including RunKeeper which helps runners track their progress, training and race times as well as routes and schedules.

The headphones will be available in the fourth quarter of 2014, with pricing yet to be announced.


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Source: ITP.net (United Arab Emirates)


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