4C's presence in
"Banks are extremely sensitive to security and only BroadSign's trusted platform and excellent support allowed for integration with
A market leader in the banking venue, 4C enhances a customer's journey within the bank by using advertising-free content inclusive of bank messaging, news and entertainment feeds. Loops of 12 minutes in length are compliant with cultural norms by running news from the nation's number one broadcaster, Al Arabiya, and
"BroadSign's flexible and automatic approach to campaigns allows for content scheduling based on screen location inside of the bank," added Assad. "This is appreciated by bank management, especially given that dedicated content can be scheduled to
4C screens are located in the main banking space and high-net-worth areas.
"In the past, banks have tended to avoid cloud-based software offerings due to strict regulations regarding network security, but the tide is starting to turn," said
If you are interested in joining over 200 networks already running on BroadSign digital signage software, sign up now for a 60 day free trial of the platform. Quotes for BroadSign Xpress smart players can be requested here.
BroadSign's constant growth, extensive network and dedication to predicting and responding to industry trends make its digital signage solutions a safe bet for the future of networks with even the most complex of requirements. For more information about BroadSign, visit http://broadsign.com.
4C is a 10 years old, 100 strong Saudi-based technology company with 3 core business lines: Visual Intelligence, Visual Merchandising and Visual Technologies. 4C's Visual Technologies solutions provide the best-in-class media and technology for retailers to reach and engage with customers at the point of sale. 4C works extensively with the banking sector and has integrated and deployed digital signage networks for all of riyadbank, NCB and SHB, in partnership with BroadSign. For more on 4C please visit http://www.use4C.com.
Read the full story at http://www.prweb.com/releases/2014/07/prweb12029570.htm
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