News Column

Mercedes-Benz Canada reports the company's best June, best second quarter and best half-year results ever

July 3, 2014

TORONTO, July 3, 2014 /CNW/ - Mercedes-Benz Canada and its national dealer network reported today that the company has delivered a record-breaking total of 3,754 Mercedes-Benz, Sprinter and smart vehicles throughout the month of June. This represents a month-over-month increase of 7.5% or 261 additional units, further propelling the best ever year-to-date total to 19,349 units retailed in the first half of 2014. With a total of 10,708 units delivered in the last three months ending June 30th, Mercedes-Benz Canada also celebrated its best second quarter results ever in the company's history.  

A total of 3,200 Mercedes-Benz passenger cars and luxury light trucks were sold in June, which is ahead 5.8% for the month. Passenger car sales totaled 1,868 units in June. This represents an overall growth of 11.4% or 9,420 units for the year. The continued sales increase can be attributed to impressive CLA-Class, C-Class, E-Class as well as S-Class performances. On the luxury light trucks side, a total of 1,331 units were sold in June. This represents an increase of 19.7% compared to 2013 sales figures, and was fueled by significant sales growth for all light trucks (GLK-, M-, GL- and G-Class).    

The overall diesel take rate was 76% for the month, while 4MATIC™ permanent all-wheel drive units accounted for 83.6% of overall passenger car and light truck sales in June (excluding smart).

smart reported a total of 198 vehicles sold in June for a 36.6% increase for the month. Accounting for a 50% increase year-to-date volume, a total of 904 smart fortwos have been retailed so far this year including more than 200 smart electric drive models.

Mercedes-Benz Sprinter sales in June were at 356 units, up 10.2%. A record-breaking six-month cumulative total of 2,078 units is now ahead by 381 vans compared to last year's results at the end of June 2013 for a year-to-date gain of 22.5%.

Mercedes-Benz Pre-Owned sales posted gains of 15.2% in June with 1,286 vehicles retailed throughout the month.  A total of 6,932 units have been delivered for the first half of 2014 which equates to an increase of 5.3% or 351 units so far in 2014.  

"I am extremely proud of our sales teams across the country for generating record-breaking sales for the month, the second quarter as well as the first six months of this year. I wish to thank everyone for their relentless hard work which has clearly paid off to date in a most positive way for our company." said Tim A. Reuss, President and CEO of Mercedes-Benz Canada. He added, "We enter the second half of the calendar year poised to sustain this motivating momentum as we welcome robust inventories of highly desirable models as well as the arrival of new products such as the new generation C-Class, the all-new GLA, S-Class Coupe and the spectacular AMG GT. I would be remiss to mention that the compelling lease and finance rates currently being offered by Mercedes-Benz Financial Services combined with other very interesting incentive programs certainly make it a most worthwhile opportunity to visit a Mercedes-Benz dealer and remain with or newly join the Mercedes-Benz family."

About Mercedes-Benz Canada

Mercedes-Benz Canada is responsible for the sales, marketing and service of the three brands within the Mercedes-Benz Group in Canada: Mercedes-Benz, AMG and smart.  Headquartered in Toronto, Ontario, Mercedes-Benz Canada Inc. employs approximately 1,450 people in 21 locations across Canada. Through a nationwide network of 12 Mercedes-Benz owned retail operations and 43 authorized dealerships, Mercedes-Benz Canada sold 37,018 vehicles in 2013, the best year ever reported for Mercedes-Benz Canada Inc.

Further information from Mercedes-Benz is available on the internet at:

SOURCE Mercedes-Benz Canada Inc.

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Source: Canada Newswire

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