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DEAL A DAY GROUP CORP. - 10-K/A -

July 3, 2014

MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

This Annual Report on Form 10-K contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended (the "Securities Act") and Section 21E of the Securities Exchange Act of 1934, as amended (the "Exchange Act"). These forward-looking statements are not historical facts but rather are based on current expectations, estimates and projections. We may use words such as "anticipate," "expect," "intend," "plan," "believe," "foresee," "estimate" and variations of these words and similar expressions to identify forward-looking statements. These statements are not guarantees of future performance and are subject to certain risks, uncertainties and other factors, some of which are beyond our control, are difficult to predict and could cause actual results to differ materially from those expressed or forecasted. You should read this report completely and with the understanding that actual future results may be materially different from what we expect. The forward-looking statements included in this report are made as of the date of this report and should be evaluated with consideration of any changes occurring after the date of this Report. We will not update forward-looking statements even though our situation may change in the future and we assume no obligation to update any forward-looking statements, whether as a result of new information, future events or otherwise.

RESULTS OF OPERATIONS Working Capital December 31, December 31, 2013 2012 Current Assets $ 0 $ 3,795 Current Liabilities $ 2,614,781$ 2,449,483 Working Capital (Deficit) $ (2,614,781)$ (2,445,688) 13

-------------------------------------------------------------------------------- Cash Flows December 31, December 31, 2013 2012 Cash Flows Used in Operating Activities $ (25,095)$ (344,779) Cash Flows From Financing Activities $ 25,000$ 322,480 Net Decrease in Cash During Period $ (95) $ (22,299) Operating Revenues



Operating revenues for the year ended December 31, 2013 was $nil.

Operating revenues for the year ended December 31, 2012 was $nil.

Operating Expenses and Net Loss

Operating expenses for the year ended December 31, 2013 was $128,440 and is comprised mostly of stock based compensation, consulting fees, professional fees and general and administrative expenses.

Operating expenses for the year ended December 31, 2012 was $526,104 and is comprised mostly of stock based compensation, consulting fees, professional fees and general and administrative expenses.

Net loss for the year ended December 31, 2013 was $214,892 and is comprised of operating expenses, interest expense, forgiveness of debt, derivative expense, amortization of debt discount and change in fair market value of derivative.

Net loss for the year ended December 31, 2012 was $1,008,628 and is comprised of operating expenses, interest expense, derivative expense, amortization of debt discount and change in fair market value of derivative.

Liquidity and Capital Resources

As at December 31, 2013, the Company's total asset balance was $0 compared to $3,795 as at December 31, 2012. The decrease in total assets is attributed mainly to a decrease in cash resulting from the Companies inability to raise sufficient debt or equity financing to cover expenses.

As at December 31, 2013, the Company had total liabilities of $2,614,781 compared with total liabilities of $2,449,483 as at December 31, 2012. The increase in total liabilities was attributed to primarily to an increase of amounts owing to a related party, and interest.

As at December 31, 2013, the Company had a working capital deficit of $2,614,781 compared with a working capital deficit of $2,445,688 as at December 31, 2012. The change in working capital deficit was a result of an increase in accrued interest payable and amounts owing to a related party.

Cashflow from Operating Activities

During the year ended December 31, 2013, the Company used $25,095 of cash for operating activities compared to the use of $344,779 of cash for operating activities during the year ended December 31, 2012.

Going Concern



In their report on our financial statements for the year ended December 31, 2013, our independent registered public accounting firm included an explanatory paragraph expressing substantial doubt about our ability to continue as a going concern. Our financial statements contain additional note disclosures describing the circumstances that lead to this disclosure.

There is substantial doubt about our ability to continue as a going concern, as the continuation of our business is dependent upon our obtaining further long-term financing, successful and sufficient market acceptance of our products and ultimately achieving a profitable level of operations. We have historically incurred losses, and through December 31, 2013 have incurred losses of $9,902,190 from our inception.

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There are no assurances that we will be able to either (1) achieve a level of revenues adequate to generate sufficient cash flow from operations; or (2) obtain additional financing through either private placement, public offerings and/or bank financing necessary to support our working capital requirements. To the extent that funds generated from operations and any private placements, public offerings and/or bank financing are insufficient, we will have to raise additional working capital. No assurance can be given that additional financing will be available, or if available, will be on terms acceptable to us. If adequate working capital is not available we may not increase our operations.

The Company anticipates that it will require a minimum of $25,000 to maintain its ability to continue its operations assuming no debtors seek additional action against the Company. The Company anticipates that $25,000 will be used as follows: Description Amount Rent $ 1,500 Legal 5,000 Accounting and audit 7,500 Office and administrative 2,500 Transfer agent and filing fees 3,500 Consulting 5,000 Total $ 25,000



The Company intends to raise a minimum of $25,000 for 2014 through related party financing until such time the Company may raise significant funds through the issuance of stock or additional debt. Should the Company be unable to achieve a significant financing, the Company will continue to seek financing through related party financing. The Company anticipates that the likelihood of securing funds from related partiesto be high and the likelihood to secure significant financing through the issuance of stock or debt instruments to be low based upon investor sentiment to date.

Off-Balance Sheet Arrangements

We have no significant off-balance sheet arrangements that have or are reasonably likely to have a current or future effect on our financial condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital expenditures or capital resources that are material to stockholders.

Future Financings



We will continue to rely on equity sales of our common shares in order to continue to fund our business operations. Issuances of additional shares will result in dilution to existing stockholders. There is no assurance that we will achieve any additional sales of the equity securities or arrange for debt or other financing to fund planned acquisitions and exploration activities.

Critical Accounting Policies

Our financial statements and accompanying notes have been prepared in accordance with United States generally accepted accounting principles applied on a consistent basis. The preparation of financial statements in conformity with U.S. generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities, the disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting periods.

We regularly evaluate the accounting policies and estimates that we use to prepare our financial statements. A complete summary of these policies is included in the notes to our financial statements. In general, management's estimates are based on historical experience, on information from third party professionals, and on various other assumptions that are believed to be reasonable under the facts and circumstances. Actual results could differ from those estimates made by management.

Contractual Obligations

We are a smaller reporting company as defined by Rule 12b-2 of the Securities Exchange Act of 1934 and are not required to provide the information under this item.

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Recently Issued Accounting Pronouncements

The Company has implemented all new accounting pronouncements that are in effect. These pronouncements did not have any material impact on the financial statements unless otherwise disclosed, and the Company does not believe that there are any other new accounting pronouncements that have been issued that might have a material impact on its financial position or results of operations.

ITEM 7A.


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Source: Edgar Glimpses


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