News Column

Cross-Sell Reports Provides Localized Market Data for Arkansas

July 29, 2014

NORFOLK, Va.--(BUSINESS WIRE)-- Cross-Sell Reports, a division of Dominion Dealer Solutions and industry leader in automotive market intelligence, has announced the launch of localized market data and reporting solutions for dealers in the state of Arkansas. Cross-Sell Interactive, Market Analysis, Statewide Dealer and Leinholder Summary, and MarketIntel reporting solutions will give Arkansas dealers the ability to leverage this expansive data source and utilize additional reporting capabilities.

With access to the Statewide Dealer and Leinholder Summary, Arkansas dealers will receive statewide listings of new and used vehicle sales. In addition, the summary provides a complete listing of all liens filed in connection with the title transfers of new vehicles sold throughout the state. MarketIntel charts utilize heat mapping with clickable user interaction to display new vehicle sales, used vehicle sales, and liens filtered by both dealership and owner location. Market Analysis reports provide information related to make, segment & models, zip codes in trade area, zips out of trade area, dealer performance, hybrids, and finance source.

Shane Marcum, general product manager for Cross-Sell Reports, remarked, “Through Cross-Sell’s suite of market reports, automobile dealers in Arkansas are given the tools to strategically attack their primary market areas, regardless of whether a dealership is in Little Rock, Texarkana, Fayetteville-Springdale-Rogers, Fort Smith, Jonesboro, Pine Bluff, Hot Springs, or anywhere else in Arkansas.”

Cross-Sell Interactive contains customizable charts and graphs that allow users to create personalized dashboards with key metrics and areas of interest. Dealers in local Arkansas markets can also access the robust charting and graphing of market-based vehicle sales data. The Cross-Sell Interactive dashboard functionality, combined with customization flexibility, enables the user to quickly and easily monitor specific areas of interest within a given market.

“This directly allows for increased ROI within the dealership, as well as tangible measurements of a dealer’s advertising and inventory dollars. Cross-Sell Reports supplies Arkansas dealers with an abundance of data specifically tailored to which vehicles actually sell in their local markets,” noted Marcum.

About Dominion Dealer Solutions

Dominion Dealer Solutions helps car dealers attract, retain, and service customers for life. Dominion's Progressive Retail PlatformTM includes customer relationship (CRM) and dealer management systems (DMS) with actionable intelligence from the Microsoft Dynamics platform. The Progressive Retail PlatformTM also contains lead management and equity mining technology, inventory management analytics, social media marketing and reputation management solutions. Dealers nationwide purchase custom lead generation and digital marketing tools from Dominion including: responsive design websites, SEO, SEM, digital advertising, multi-channel marketing, specialized data aggregation, mobile apps and market reports. OEMs and auto dealers nationwide utilize Dominion Dealer Solutions' technologies to solve their marketing challenges. Dominion Dealer Solutions is redefining automotive retail by delivering first-class customer experiences for local car buyers. For more information, visit our website, like us on FacebookPinterest or YouTube, or follow us on Twitter.

About Dominion Enterprises

Dominion Enterprises is a leading marketing services and publishing company serving the automotive, recreational and commercial vehicle, real estate, apartment rental, parenting, and travel industries. The company’s businesses provide a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, customer relationship management, website design and hosting, and data management services. The company has more than 45 market-leading websites reaching more than 20 million unique visitors monthly. More than 77 million For Rent®, and HotelCoupons.com® publications are distributed nationwide each year. Headquartered in Norfolk, Virginia, the company has 3,300 employees in more than 145 offices in the United States, Canada, England, Spain and Italy. For more information, visit DominionEnterprises.com.





Dominion Dealer Solutions

Peyton Hoffman

Director of Public Relations and Event Management

757-351-7271

Peyton.hoffman@drivedominion.com

Source: Dominion Dealer Solutions


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