News Column

Schneider Associates Hires Ariel Ferrante as Integrated Marketing and Digital Design Associate

July 25, 2014

Ferrante will support agency marketing and design communications

BOSTONJuly 25, 2014 – Schneider Associates ( (SA), a Boston-based public relations and integrated marketing agency specializing in launching and accelerating growth for products, services, companies, institutions and communities, announces the hiring of Ariel Ferrante as Integrated Marketing and Digital Design Associate.

Ferrante is responsible for day-to-day agency social media management and marketing, as well as agency marketing design. Prior to joining Schneider Associates, Ferrante completed marketing internships with Hollister Recruiting in fall and spring 2012, Bayard Advertising in summer 2012 and Publicis in Dublin, Ireland in spring 2013. She also completed graphic design internships with Village Print & Media in summer 2013 and Social Boston Sports in spring 2014. With a strong background in marketing and graphic design, Ferrante supports the agency’s social and new business initiatives.

Ferrante graduated from Boston University in May 2014 with a major in advertising and a minor in Italian language. While in college, she served as an art director for Boston University’s AdLab.

About Schneider Associates

Schneider Associates (SA) is an integrated marketing and public relations agency that uses a blend of traditional, digital and social strategies to help clients innovate in a digital age and navigate the ever-changing marketing landscape. Representing a wide range of clients in consumer, corporate and non-profit, education, public affairs, and creative services, SA specializes in Launch Public Relations® (, a proprietary method of launching new products and invigorating icon products. President Joan Schneider has written two books on launching new products including The NEW Launch Plan: 152 Tips, Tactics, and Trends from the Most Memorable New Products ( that is available on Kindle and at To learn more about Schneider Associates, please visit: Schneider Associates – Always Launching New Ideas.

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