Fairway Market chose Revionics Price Optimization over two years ago due to its strong capabilities and its ability to help them manage and optimize their rapid growth across all product categories, including Key Value Items (KVIs). Fairway Market has doubled in size over the past three years and Revionics has proven that they are the right partner for the company's expanding business.
Fairway Market adopted Revionics solution to better serve customers, improve individual store profitability and more effectively price perishable products. With the deployment of Revionics Promotion Optimization, Fairway Markets will be able to better manage promotion performance, forecast the results of various promotional scenarios and deliver the most compelling offers to their shoppers.
"We joined forces with Revionics to support our goals for properly defined category roles, automated price maintenance and price optimization at the individual store level. So far we have been pleased with our progress and the results in those areas," said
Keywords for this news article include: Revionics,
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