Brace yourselves for the fall of Apple.
Not the decline of the empire that
Judging from Apple's third-quarter financial results, the product barrage can't come soon enough. Apple racked up
The Macintosh, ironically, is outpacing unit shipments of iPhone and iPad, percentage-wise. Mac units rose 18%, to a modest 4.4 million, in the quarter.
Apple's slice of the U.S. smartphone market continues to grow, but at a slower rate. It is expected to be 40.5% this year, compared with 40% in 2013 and 36.5% in 2012. Android, meanwhile, is 50% this year, from 49.5% in 2013 and 43.5% in 2012, according to eMarketer.
And while the number of iPad users continues to increase, Apple is losing share to others entering the market. Apple's share of U.S. tablet users is expected to decline to 51.8% this year, from 54.5% in 2013, says eMarketer.
Although the second quarter is typically slow for smartphone sales, Apple's partnership with
Apple's refreshed product line, on the heels of its startling business partnership with
"(Cook) speaks quietly through actions and understatement," Forrester analyst
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