On 1 July 2014, Tapit will become the first smartphone app on the Swiss market that allows users to make payments, collect loyalty points and open doors in a single, neutral ecosystem. Tapit will initially enable cashless payments in shops in Switzerland and abroad using Visa credit cards and prepaid cards issued by CornÈrcard, with MasterCard credit cards issued by the Aduno Group/Viseca to follow in the near future. Tapit is a shared platform for the three mobile providers in Switzerland: Swisscom customers will be the first to benefit from Tapit; the service will be available to Orange and Sunrise customers at a later point this year.
Although smartphones are widely used in Switzerland, use of mobile phones to make payments or access buildings is still in its infancy. Until now, there has been a lack of compatible mobile phones, participating financial institutions and mobile providers. However, in recent months, there has been a sharp increase in number of compatible smartphones and shop terminals. The time is therefore ripe for a new ecosystem: Tapit. The app relies on partnerships between mobile providers and established companies from the areas of finance and business. Tapit, developed by Swisscom, is an independent platform for the three mobile providers and, in cooperation with the financial sector, will be improved on an ongoing basis. The Tapit smartphone app is similar to a wallet in which you can keep various credit, prepaid and debit cards, loyalty cards and access cards. Tapit therefore represents the Swiss wallet of the future.
Quick, simple and secure Tapit was developed to bring payments via smartphone into the mainstream. Furthermore, Tapit allows users to use their smartphone to access buildings, replacing traditional badges. In the near future, customers will also be able to use Tapit to manage their loyalty cards, making it easier to collect loyalty points. Once the user's cards have been registered on Tapit, the smartphone can then be used to make payments or access buildings in a quick and convenient manner. For example, thanks to the contactless feature, users can make payments by holding their mobile phones up to 4 cm away from the terminal; the transaction is then completed within two seconds. The customer only needs to enter a PIN or password to confirm the purchase if the amount exceeds CHF 40. Billing takes place via the bank's monthly credit card or prepaid card statement. An encrypted connection is guaranteed, and the customer's SIM card is used to authenticate the user details securely. Using a smartphone is therefore not only more convenient than cash, but also offers at least the same level of security as credit or prepaid cards.