"We're looking for public input. A survey is a way to gauge what's out there," said
The Mt. Ashland Assocation has indicated the nonprofit will likely need to be more active with fundraising, and the survey asks whether respondents donate to other nonprofit organizations, such as the
The ski area was dealt a near-crippling blow this past winter when it was unable to open for the season due to a lack of snow. It took out a
DeBoer said the ski area still has money left from the loan.
"We're watching our dollars closely," he said.
Season pass holders were given the option of returning their passes as a donation to the ski area, or receiving a 50 percent discount on the purchase of a season pass for the coming winter.
The survey asks people whether they plan to buy a season pass for the coming winter.
It also gathers household data, such as whether there are children in the home, and information on where respondents live.
The survey seeks information on how often people ski or snowboard at the Mt.
Noticeably absent from the survey is a question about whether the ski area should continue its long battle to expand, although there is space for people to write in their own comments.
"We're looking for comments from people," DeBoer said.
The survey asks if the ski area's top priority for improvement should be "the mountain experience," the lodge, food service or the bar.
For the next five years, it asks whether the ski area should prioritize increasing educational programs, upgrading existing facilities, increasing summer activities or something else.
Respondents can also rate the ticket office, rentals, lessons, food service, the bar, lift operations, grooming, the ski shop and the ski patrol.
Survey participants have a chance to win prizes that include
To take the survey, visit www.mtashland.com.
The position of former General Manager
The ski area took on
(c)2014 The Ashland Daily Tidings (Ashland, Ore.)
Visit The Ashland Daily Tidings (Ashland, Ore.) at www.dailytidings.com
Distributed by MCT Information Services