News Column

Health Care Futurist Speaking at 5th Annual Health Care Symposium

July 17, 2014

DALLAS, Pa., July 17 -- Misericordia University issued the following news:

America's premier health care futurist, trend forecaster and founder of Health Futures, Inc., will deliver the keynote address, "Beyond Health Care Reform: Where is the Health System Headed?," at Misericordia University's 5th Annual Health Care Symposium on Friday, Sept. 26 from 8-9:30 a.m. in Dudrick, Muth, Huntzinger and Alden Trust Rooms 216-219 of Sandy and Marlene Insalaco Hall. The symposium is free and open to the public, but registration is required.

Jeff Goldsmith, Ph.D., is the internationally known founder of Health Futures, Inc., which he established in 1982 to provide advice to companies and governments on current issues and future trends influencing and impacting the industry. Since then, Health Futures has analyzed dynamic issues facing the health care industry including, the future of information technology and health care, implications of biotechnology developments, health care trend analysis, the Internet's impact on medicine, and the future of managed care and of integrated health systems.

The symposium is being co-sponsored by the Misericordia University Health Care Advisory Council, Geisinger Health System, Blue Cross of Northeastern Pennsylvania, Allied Services, Commonwealth Health and Erwine Home Health and Hospice, Inc., It is open to health care managers and executives, as well as business leaders and members of the general public who are interested in the state of the nation's and the region's health care system, health care policies and the implementation of the Affordable Care Act.

To register, please log on to or call (570) 674-6791. Registration is open until the day of the event, but seating is limited. Continental breakfast is served during registration from 7:30-8 a.m. in Insalaco Hall. Misericordia University and members of the Health Care Advisory Council comprised of regional health care leaders, develop the annual workshops to examine the present state of the health care delivery system in the United States with an eye on the future and future challenges. The series engages health care leaders from across the country to lead discussion and debate on vital topics, with particular attention to the needs of northeastern Pennsylvania. "I am pleased to work with key health care leaders in the region to plan this program,'' said Joseph J. Grilli, M.P.A., D.P.A., director of Corporate and Institutional Recruitment at Misericordia University. "Their careful analysis and input has led to a topic and speaker that will no doubt prove to be a very informative, if not seminal, program.'' The Misericordia University Annual Health Care Lecture Series is a collaborative effort between health care educators in higher education and regional health care providers. Members of the Misericordia University Health Care Advisory Council include: Thomas J. Botzman, Ph.D., co-chair and president, Misericordia University; Dr. Grilli, co-chair; Michael Amory, president, Amory Medical Associates, Dallas, Pa.; Alfred Casale, M.D., Geisinger Health System, Wilkes-Barre, Pa.; Cornelio Catena, CEO, Wilkes-Barre General Hospital, Wilkes-Barre, Pa.; Dr. Dana Charles Clark, vice president of academic affairs, Luzerne County Community College, Nanticoke, Pa.; Robert Cole, Ph.D., vice president of systems improvement, Allied Services, Clarks Summit, Pa.; Mary Erwine, president, Erwine Home Health and Hospice, Inc., Kingston, Pa.; John Fletcher, president and CEO, Lehigh Valley Health Network, Hazleton, Pa.; Patricia Finan-Castellano, health care consultant, Harveys Lake, Pa.; George Huntzinger, CEO and president, The Huntzinger Group, Wilkes-Barre, Pa.; Gene Marola, senior administrator, Bucci Eye Clinics, Lehighton, Pa.; Daniel Meuser, president, Pride Mobility Products Corp., Exeter, Pa.; Brian Rinker, senior vice president, Blue Cross of Northeastern Pennsylvania, Wilkes-Barre, Pa.; Conrad Schintz, vice president, Geisinger, Wilkes Barre, Pa.; Eric Williams, account executive, Sanofi Pasteur, Swiftwater, Pa.; Paul Woelkers, president, Lackawanna Mobile X-Ray, Dunmore, Pa.; Barbara Leggat, director, Center for Adult and Continuing Education, Misericordia University; Allen C. Minor, D.B.A., director, Health Care Management Program, Misericordia University; Cynthia Mailloux, Ph.D., chair, Department of Nursing, Misericordia University, and Scott Massey, Ph.D., P.A.-C., professor, founding chair and director, Physician Assistant Program, Misericordia University. Dr. Goldsmith is also an associate professor of public health sciences at the University of Virginia, Charlottesville, Va., and a health care advisor for Ernst & Young. He was a lecturer in the Graduate School of Business at the University of Chicago, Chicago, Ill., on health services management and policy for 11 years and has lectured on these topics at the Harvard Business School, the Wharton School of Finance, Johns Hopkins, Washington University and the University of California at Berkeley. He has written articles for Harvard Business Review, New York Times, Business Week and other publications, and is the author of "The Sorcerer's Apprentice,'' "The Long Baby Boom,'' and "Digital Medicine." Dr. Goldsmith also has been recognized with numerous awards for health care research and publication, including the Corning Award for excellence in health planning from the American Hospital Association'sSociety for Healthcare Planning and Dean Conley Award from the American College of Healthcare Executives.

Dr. Goldsmith earned his doctorate in Sociology from the University of Chicago, where he studied complex organizations, sociology of the professions and politics in developing nations. He graduated from Reed College in 1970, majoring in psychology and classics, earning a Woodrow Wilson Fellowship for graduate study in 1971.

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