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Dell Names Hammer as OEM Partner

July 18, 2014

Hammer said that it has been given international Original Equipment Manufacturer (OEM) rights to Dell's entire portfolio.

In a media release, the companies said that the Hammer and Dell OEM Solutions partnership will serve over 40 vertical markets, including media & entertainment, telecom, industrial automation, medical, transportation & utilities and military & defence.

Hammer said that it has been selected to become a Dell OEM Channel Partner based on its established storage and server resources and capabilities, and its in-depth knowledge of vertical markets. Its value-add approach, its 23 years' experience in the OEM and system integration space and its experience in designing and creating bespoke, servers and storage solutions backed by pre-sales and technical consultancy makes Hammer an ideal match for Dell's OEM business.

Gerard Marlow, General Manager of Business Development at Hammer, said: "Our experience in bespoke server design means that we are ideally set up for Dell OEM. Adding value from concept to deployment, Hammer supports Dell in offering local flexibility for the bespoke customization of systems in our on-site integration centre, from one unit to thousands of units."

"We have over 50 Dell OEM certified sales and technical professionals in-house at Hammer, and we look forward to working closely with another element of Dell's business to increase our offering to new and existing customers, helping OEM customers bring products to market efficiently."

More Information and Complete Details:

www.hammerplc.com

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