Pond5, the world's leading online marketplace for video footage and stock media, announced today that it has raised
Artists from around the world use Pond5 to upload video clips and other media, including music, photos and special effects. Those creating media projects, like films, mobile applications and video games, can then buy the royalty-free content for their own use.
"Our mission since day one has been to build the world's most vibrant, artist-friendly marketplace for creativity," said Pond5 CEO and co-founder
Pond5's fast-growing collection of more than 15 million media clips is sourced from 30,000 artists in 127 countries and serves as a key creative resource for the global media production industry. The company's 2.7 million videos compose the largest royalty-free video collection on the Web.
Pond5 footage has found its way into blockbuster films like Iron Man,
"Pond5 has organically built a community of artists and creators that is as passionate about the site as some of the best marketplaces we've backed, including Etsy," said
"True marketplace businesses are rarely created," said
A video explaining the financing, featuring producer
Pond5 is the world's most vibrant marketplace for media makers, offering the web's largest collection of royalty-free stock video footage, as well as millions of stock photos, illustrations, music tracks, sound effects, Adobe After Effects project templates, and 3D models. Disrupting the traditional stock agency model with an open, dynamic marketplace, Pond5 invites media makers from all over the world to submit their own content and set their own prices. Contributing artists earn 50% on each sale – significantly higher than traditional players. Submissions are curated by the Pond5 team, and made available for immediate preview, purchase and download. All content is licensed under a simple royalty-free license that provides customers lifetime, worldwide usage rights across all media.
Pond5 was founded in 2006 and is headquartered in
Founded in 1983,
Read the full story at http://www.prweb.com/releases/2014/07/prweb12022820.htm
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