With organizations entering global marketplaces and engaging customers worldwide, Oracle Social Relationship Management (SRM), (http://www.oracle.com/us/solutions/social/overview/index.html)an Oracle Social Cloud business solution, has added advanced listening and monitoring support for Bahasa, Finnish, Norwegian, Polish, Swedish, Thai, and Turkish. The improvements reflect
Oracle Social Relationship Management is a cloud service that helps businesses manage and scale customer relationships on social media channels. Businesses can now use Oracle SRM to listen to conversations about their brand, industry, or competitive landscape in a broader range of languages.
eMarketer (http://www.emarketer.com/Article/India-Leads-Worldwide-Social-Networking-Growth/1010396) predicts that the global social network audience will reach 2.3 billion by 2017. To connect with socially engaged customers, businesses must listen, publish, and learn without barriers to location or language. Advanced listening, sentiment analysis, and monitoring across languages, including on regional social networks and websites, is crucial for global businesses.
For each language supported, Oracle SRM also adds new data sources relevant to each language, including country-specific social networks, blogs, forums, and news sites, providing access to more than 700 million messages daily. Oracle SRM provides user interfaces and publishing in 31 languages, in addition to the expanding advanced listening, sentiment analysis and data sources.
This language support and simplification enables Oracle SRM customers to obtain rich insights into the content of social and web messages, enabling them to easily identify and act on the messages most relevant to them.
"With the global social networking audience reaching 2.33 billion by 2017, there is no doubt that successful businesses need to be globally social," said
Oracle Social Relationship Management (http://www.oracle.com/us/solutions/social/overview/index.html)
Managing Social Relationships for the Enterprise (http://www.oracle.com/us/corporate/events/socialbusiness/index.html)
Oracle Social Spotlight Blog (https://blogs.oracle.com/socialspotlight/)
Oracle SRM Product Demo (https://www.youtube.com/watch?v=auXzGkYa904)
Connect with Oracle Social and Oracle SRM via
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SEPTEMBER 2, 2014
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