News Column

Traffic safety turns into an app-ening issue with 'World Cup' tournament

June 8, 2014



The teams, whose names are inspired by traffic safety topics, will compete by posting tweets and awareness messages during 90-minute matches and according to the designated hashtags.



Abu Dhabi Police's Traffic and Patrols Directorate has launched the Road Safety World Cup app on smartphones to raise awareness about road safety in daily life and the need to adhere to traffic rules.







The teams, whose names are inspired by traffic safety topics, will compete by posting tweets and awareness messages during 90-minute matches and according to the designated hashtags.







The teams to post the highest number of tweets will qualify for the round of 16, quarter-finals, semi-finals, right down to the finals. The winner will be crowned Road Safety World Cup Champion and receive Dh45,000 prize money.







Brigadier Eng. Hussein Ahmed Al Harithi, director of the directorate, said the app is a means to attract more people and raise their awareness about the importance of road safety in daily life, as well as to highlight the need to adhere to traffic rules.







Fans from all age groups are invited to join one of the 32 participating teams.







Registration will continue until June 11 through social networking sites dedicated to the 'Together' campaign on Facebook, Twitter and Instagram. The campaign aims to reduce traffic accidents.







news@khaleejtimes.com




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Source: Khaleej Times (United Arab Emirates)


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