The oil and gas business is challenging, data-heavy, and traditionally ignored by venture capitalists.
A few firms are looking to change that with a new concentration on software and services that would help improve economics and bring visibility to an industry that technology investors have long overlooked.
The clean technology investment boom, lasted from 2005 and 2009, investors of all stripes committed capital to renewable technologies, including biofuel production, solar panels, new battery technologies, and fuel cells.
Investors even placed a few bets on technologies that would improve oil and gas exploration, even with disastrous results, but those deals were the exception rather than the rule.
In the past year, the US reclaimed the top spot as the world s largest producer of oil and gas, investors interest in backing oil and gas deals has become less anemic.
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