IBM and the China Academy of Railway Sciences (CARS) have deployed a mobile-based platform using analytic insights.
IBM noted that CARS relied on the IBM MobileFirst application development portfolio to develop a new mobile ticketing reservation app, "Railway 12306," which registered 19 million downloads in the first few months following its launch. Passengers are now able to use their mobile devices to query and book tickets, make secure payments, cancel a booking and check in, among many other features. The app was developed, in part, to support demand around the Chinese Spring Festival, which is considered the most significant travel event in the world.
"Together with IBM, CARS is using advanced mobile technology to resolve the country's most pressing transportation challenge and provide a hassle-free ticket reservation service to customers," said Wang Mingzhe, associate researcher, CARS. "The new mobile app played a pivotal role in this year's Spring Festival travel rush. It allowed passengers to have an alternative, reliable channel to purchase train tickets in spite of the extremely high demand throughout the peak travel period."
"China Railway Corp. led by example, demonstrating how a business can use technology to transform how it engages with users," said Dr. Matt Wang, VP, IBM China Development Labs. "We are pleased to provide CARS with IBM's strategic consulting and services, as well as cutting-edge software to advance technological innovation and improve the lives of Chinese citizens."
According to the company, with IBM Worklight app development and management capabilities, an integral part of the IBM MobileFirst portfolio, CARS managed to expedite time to market and decrease overall costs. Running on WebSphere Application Server and DB2, "Railway 12306" is seamlessly connected and synchronized with China Railway Corp.'s backend system and massive data to support millions of simultaneous users accessing the mobile ticketing system.
CARS is a research institute with multi-disciplines and multi- specialties in the China Railway industry.
China Railway Corp. is a national railway operator in China under the Ministry of Transport. China
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